Full-Time
Software Engineer
Full-Stack
Replo
51-200 employees
No-code platform for ecommerce landing pages
Compensation Overview
$140k - $500k/yr
San Francisco, CA, USA
In Person
3–4 on-site days per week in San Francisco required.
 Software Engineering (1) |
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- In-office 3-4 days per week in San Francisco
- Proficient in Typescript/React/Node
- Uses Cursor/Windsurf/GPT to accelerate their work
- Has built products from zero to one with real users and revenue
- Is able to operate independently without product/design
- Is always shipping and does not spend weeks planning features
- Has a product- and customer-focused mindset
- Has experience being burned by deployment and maintenance issues and has strong opinions on how products should be built
- Values writing clean, maintainable software including documentation
- Is comfortable with ambiguity and defining software architecture patterns to solve customer pain points
- Architecting and implementing full-stack product features in Typescript/React/Node
- Build out agentic workflows that design, build, and optimize online shops
- Build out product and payments processing infrastructure
- Launch analytics infrastructure on Clickhouse/Kafka that support billions events per month
- Own our user onboarding flow from end-to-end
- Have a CS degree or formal computer science/STEM backend
- Have started a company before
- Enjoy attending hackathons
- Worked at an early-stage (Series A or earlier) startup previously
- Have not wasted hours interview-prepping on Leetcode
- Have an eye for visual design or past experience in product design, Figma, etc
Replo provides a no-code platform for creating customizable landing pages tailored for e-commerce teams. Users can start in under five minutes using expert-designed templates or build pages from scratch, using layouts and assets without writing code. The platform acts like a design tool for merchants, similar to Figma, but focused on front-end pages to speed up production and keep sites on-brand. It emphasizes fast-loading pages with small bundle sizes, helping with higher conversions and better performance. Revenue comes from a subscription model plus expert support services, and the product integrates with analytics apps so marketing teams can measure performance and iterate quickly. Replo stands out by offering a design-forward, merchant-focused tool that frees developers to work on more complex features, delivers fast, on-brand landing pages, and provides a shared template library for consistency across campaigns.
Company Size
51-200
Company Stage
Seed
Total Funding
$4.3M
Headquarters
San Francisco, California
Founded
2021
Simplify's Take
What believers are saying
- $8.2M funding from Y Combinator and Figma fuels Replo's expansion to 90,000 brands.
- Intensify scaled CPG brand from $0 to $18M in 5 months using Replo's pages.
- AI builder and A/B testing automate optimization, boosting conversion rates rapidly.
What critics are saying
- Shogun captures Replo's mid-market with 100,000 stores and superior templates in 6-12 months.
- Shopify Magic AI natively generates landing pages, obsoleting Replo in 12-24 months.
- Framer's Shopify-integrated Figma tools attract designers, eroding Replo share in 9-15 months.
What makes Replo unique
- Replo offers Figma-style visual editing for pixel-perfect Shopify landing pages without code.
- Replo provides 1000+ expert-designed templates and native Shopify integrations for merchants.
- Replo enables headless commerce microsites on standalone domains pulling Shopify data.
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Benefits
Health Insurance
Dental Insurance
Vision Insurance
401(k) Retirement Plan
Performance Bonus
Growth & Insights and Company News
6 month growth
↑ 5%1 year growth
↑ 2%2 year growth
↑ 12%This is a tale as old as time: a small e-commerce owner wants to build a great landing page for their company, but the available tools only get them so far, and they don’t have the funds to hire a developer.This is where Replo comes in, offering a low-code web platform and marketplace so that businesses can build customizable websites similar to the way a child builds with Legos.The company is currently focused on Shopify users and offers hundreds of built-in templates that Replo shows you how to use or helps you build a page from scratch.Users can change text, build out sections, change out products or save sections of text to a library for use on other pages. In addition, there is a section library. It also integrates with a user’s Shopify store.You can start using Replo for free with one user and get unlimited features and previews. The next level starts at $99 a month.Replo is targeting mid-market e-commerce companies, those that sell between $1 million and $100 million per year. Co-founder Yuxin Zhu called this “an interesting problem” because there are a spectrum of e-commerce companies from the mom-and-pop with two people to a large household name that is working lean with 10 people.“They don’t have any developers or have millions of dollars to hire expensive engineers,” he told TechCrunch. “However, they all still need to launch content and build out their e-commerce experience, and the part that was interesting to us is that this was a solvable problem.”The 2-year-old company was founded by Zhu and Noah Gilmore, who know a thing or two about using technology to make something better