Product Lead

Job Description

• Strategic Leadership: Define and implement a product strategy that aligns with the overarching business goals and objectives of Publicis Media.
  • Set strategy, roadmap, feature definition 
  • Assess Market competition, industry landscape and trends 
  • Customer focus – User Experience Expertise to ensure product provides an excellent user experience
• Cross-Functional Collaboration: Partner with agency operations, finance, internal and external engineering teams. marketing and enablement teams ensure seamless product development and launch.
• Stakeholder Management: Communicate effectively with all stakeholders, including C-level executives, board members, and clients.
• Gather and manage product feedback through surveys, concept testing, analytics tools and A/B testing 
• Manage product backlog and prioritise according to business impact 
• Establish metrics and key performance indicators to gauge product performance
• Regulatory compliance knowledge will be an added advantage

Qualifications

• Industry Experience: The candidate should have extensive experience (10+ years) in the media industry and a deep understanding of its unique challenges and opportunities. They should have an in depth understanding of planning, buying, campaign reconciliation and bill/pay workflows, Agency and Media Vendor processes, and the regulatory environment of the industry. 
• Product Management Experience: Extensive experience in product management is crucial, especially experience managing ERP solutions. They should have a proven track record of successful product launches and lifecycle management.
• Executive Leadership: Experience in an executive or senior leadership role is typically required. They should have strong leadership skills and the ability to manage and motivate a large team.
• Strategic Vision: The ability to set strategic direction for the product line, align product strategy with business goals, and make high-level decisions about product features and priorities is crucial.
• Business Acumen: They should have a strong understanding of business and financial principles, with the ability to drive revenue growth, manage budgets, and assess the financial impact of product decisions.
• Customer Focus: Experience working closely with customers, understanding their needs, and translating those needs into product features is important.
• Communication Skills: They should have excellent communication skills to effectively convey the product vision to stakeholders, teams, and customers.
• Problem-Solving Skills: The ability to solve complex problems, make decisions under uncertainty, and navigate challenges is key.
• Degree: An advanced degree in Business or a relevant field is often preferred.