Full-Time

Brand and Sponsorship Manager

Posted on 4/18/2024

Ensemble

Ensemble

51-200 employees

Travel product distribution and marketing for agencies


Senior, Expert

Toronto, ON, Canada

Required Skills
Communications
Hubspot
Requirements
  • 5-7 years' experience building brands, marketing plans and teams.
  • Demonstrable experience of influencing growth.
  • Background in sponsorship marketing, brand and events
  • Fluency in CRMs, audience segmentation strategies, and aligning audiences to objectives - and has used HubSpot or something similar.
  • Fluency in all social channels including Instagram, linkedin and tiktok on how to motivate interest in lead generation with strong ROI including a/b testing in paid media
  • Strong analytical capabilities with proven expertise in problem solving and multiple project management.
  • Experience in the B2B and B2C space particularly tech sector and or start up world
  • In depth experience developing and executing marketing and event plans
  • Exceptional interpersonal skills with the ability to create strong working relationships based on trust and confidence.
  • Strong communication skills: you can present information (both written and oral) clearly and concisely across all levels within the organization.
  • Travel industry experience a plus.
  • Bachelor’s degree, college diploma, or other relevant post-secondary achievement.
Responsibilities
  • Build, execute and manage an event, sponsorship & marketing plan to help the business achieve its revenue goals – including owning and executing prospect and lead email marketing campaigns.
  • Ensure all customer touchpoints reflect Ensemble’s brand value proposition. Developing the strategy on how it comes to life in events and sponsorship as well as in owned channels.
  • Analyze our current acquisition and retention strategies, research competitors and talk to our customers to inform your strategies.
  • Own and manage the industry calendar – including industry events, our events (internal and industry facing), partner events etc. Keeping this diligently updated
  • Ability to work with the senior leadership with ease and professionalism
  • Drive the development of the new websites, working with stakeholders with a focus on lead generation, SEO and customer acquisition.
  • Drive and develop branding of our products and services and create content and collateral to help drive interest in the brand and it’s services
  • Take ownership of our industry facing channels – across email, affiliate marketing, social, influencer, newsletters, and other marketing channels
  • Ensure our customers get to their ‘aha’ moment quicker, keeping churn low and lifetime value increased.

Ensemble Travel Group provides innovative consumer vacation products, integrated marketing programs, and intuitive technology platforms to independent travel agencies. The company leverages its global presence to offer preferential commissions and high volume sales to its members, enabling them to provide authentic travel experiences to their clients.

Company Stage

Acquired

Total Funding

N/A

Headquarters

New York, New York

Founded

1968

Growth & Insights
Headcount

6 month growth

0%

1 year growth

7%

2 year growth

34%
INACTIVE