Full-Time

Backend Martech Engineer

Confirmed live in the last 24 hours

Inkitt

Inkitt

201-500 employees

Reader-powered platform for discovering books

Data & Analytics
Consumer Goods
Entertainment

Compensation Overview

$110k - $320kAnnually

Junior, Mid

San Francisco, CA, USA

Hybrid position in San Francisco.

Category
Data Management
Data Analysis
Data & Analytics
Required Skills
Segment
Data Analysis
Requirements
  • Familiarity with Adjust, Appsflyer, Segment, Braze and any other similar tools
  • Familiarity with Facebook Marketing API
  • Autonomous
  • Bring solutions instead of problems
  • Data driven
  • Quick to action
  • A high functioning workaholic
  • Looking for exponential career growth
Responsibilities
  • Build and scale cutting-edge marketing tech systems that empower our teams to move fast and grow faster
  • Partner with growth, sales, and product teams to hack together innovative solutions for campaign tracking, personalization, and automation
  • Own our data flow and integration ecosystem, ensuring it’s seamless, accurate, and lightning-quick
  • Identify gaps, solve problems, and continuously optimize systems to ensure they perform at their best
  • Experiment relentlessly, analyze everything, and deliver actionable insights that supercharge ROI

Inkitt operates as a reader-powered publisher, offering a platform where readers can access a diverse range of books for free across various genres like fantasy, sci-fi, romance, and more. The platform allows readers to provide feedback to authors, influencing the development of stories. Authors can submit their works, which Inkitt evaluates based on reader engagement metrics such as reading time and feedback. Successful stories are then offered publishing deals, including distribution on Inkitt's sister app, GALATEA. This data-driven approach helps Inkitt reduce risk by focusing on stories that have already garnered reader interest. The company generates revenue through publishing deals, sharing profits with authors, and potentially from premium content. Inkitt's goal is to connect readers with new literary talent while supporting authors in their publishing journey.

Company Stage

Series C

Total Funding

$113.7M

Headquarters

San Francisco, California

Founded

2014

Growth & Insights
Headcount

6 month growth

8%

1 year growth

10%

2 year growth

15%
Simplify Jobs

Simplify's Take

What believers are saying

  • Inkitt's Hyper Personalisation could enhance user retention through tailored content experiences.
  • GalateaTV capitalizes on the growing trend of short-form video content.
  • The Author Subscription Program offers authors a sustainable revenue stream.

What critics are saying

  • Over-reliance on AI may lead to homogenized content, alienating diverse reader preferences.
  • Rapid expansion into TV series could strain resources and affect quality control.
  • Privacy concerns may arise from hyper-personalization efforts, leading to regulatory scrutiny.

What makes Inkitt unique

  • Inkitt uses AI-driven ReadRank to predict and select potential bestsellers.
  • The company offers a unique reader-powered publishing model, engaging readers in story development.
  • Inkitt's ecosystem includes interconnected apps for reading, writing, and TV series production.

Help us improve and share your feedback! Did you find this helpful?