Marketing Operations Manager @ Tropic

Tropic helps innovative companies save time and money by delivering unprecedented visibility and control over every dollar, every contract, and every supplier in one place. We’re the spend management software, data, and services you can trust—we guarantee it. Tropic is procurement paradise, where your bottom line is our top priority.

We launched from stealth in 2020, raised $65 million in back-to-back Series A & B funding, grew 5X, were named a LinkedIn Top Startup, are building an incredible team and award-winning culture, and are managing over 5 billion dollars in spend for companies like OpenAI, Intercom, Notion, Plaid, & Greenhouse. Now is the perfect time to join. The best is yet to come! 🌴🚀

Location(s)

We are looking to hire someone based in the United States for this position.

About the Role

As a Marketing Operations Manager, you’ll drive the development and implementation of processes, technology, and data strategies that will enhance the efficiency and effectiveness of the Marketing team, and enable us to scale.This role requires a strategic thinker with a strong background in marketing technology, data analysis, and process optimization, having worked with similar teams at high growth B2B software companies. The ideal candidate is someone who proactively identifies opportunities for optimization, and can balance the management of our martech stack, funnel operations, budget and performance metrics.

What You’ll Do

Own the development of our marketing operations processes, tech stack, and analytics / reporting
Manage and track the marketing budget, ensuring all new requests are accounted for the team budget and help track ROI on key programs
Maintain weekly and quarterly reports on team performance against goals (awareness, pipeline, ARR, conversion rates) and identify and alert team of trends throughout the quarter
Manage and optimize our marketing lead funnel, including lead/account scoring, nurture programs, attribution and reporting
Support and execute our email strategy, including campaign creation, audience segmentation, automation and reporting
Create and maintain demand gen and ABX reports and dashboards for funnel performance and marketing-sourced opportunity and pipeline creation by segment, campaign, and channel
Work closely with all teams in Marketing, Revenue Operations and Sales to drive cross-functional efficiency, ensure alignment on metrics, lead qualification logic, handoff process and funnel operations
Pull reporting for marketing team to support QBRs
Manage the hygiene and quality of our marketing lead database
Proactively own process improvement while driving change and efficiencies that scale across marketing programs, systems, technologies, and reporting
Establish documentation, templates, and training to enable marketing team members to create basic campaigns, reports, and dashboards
Evaluate new technologies to improve and optimize marketing team performance
Analyze marketing and sales data to develop insights and make recommendations on areas for improvement

What You’ve Done

3-5 years of Marketing/Sales/Revenue Operations experience
Advanced knowledge of Hubspot Marketing Automation, Salesforce, and 6Sense
Experience with Clearbit, Clari, Qualified, Google Analytics, Asana preferred
Experience with develop ROI reporting for marketing teams, managing budgets and collaborating on team goal setting
Deep understanding of the marketing technology landscape and the ability to quickly evaluate and learn new technologies
Data-driven with strong quantitative and analytical skills
Strong track record of developing and maintaining highly collaborative cross-functional relationships and a demonstrated ability to manage cross-functional projects
Maintaining visibility and reporting on Martech best practices and ensuring team is optimizing and leveraging their tools efficiently

Compensation

Specific to pay transparency laws, the salary range starts at $110,000 and may include commission, incentive pay, incentive stock options, and benefits. The final job level and compensation will be determined by factors such as a candidate’s relevant work experience, years of relevant experience, skills, qualifications, certifications, geographic location, and other business considerations.

What We Offer

100% medical, dental, & vision coverage for all employees + dependents
Remote first work environment
Optional offices in NYC and Denver
Virtual & in-person meetups
$1000 annual stipend for WFH, L&D, Wellness
Unlimited flexible vacation and holiday time off
14 paid company holidays
12-week parental leave for all parents
Online mental health therapy
Commuter benefits, FSA, HSA
Award-winning values and culture
Equity refresh program
401k plan

Research suggests that 60% of those identifying as under-represented might have talked themselves out of applying due to imposter syndrome or theconfidence gap. If this applies to you, feel empowered to apply for this role even if your experience doesn’t exactly match up to our job description (our job descriptions are directional and not perfect recipes for exactly what we need).

Tropic is an equal opportunity employer that supports workplace diversity and does not discriminate on the basis of race, color, religion, gender identity/expression, national origin, age, military service eligibility, veteran status, sexual orientation, marital status, physical or mental disability, or any other protected class. Tropic is committed to working with and providing reasonable accommodation to applicants with physical and mental disabilities.

Compensation Overview

Location(s)

About the Role

What You’ll Do

What You’ve Done

Compensation

What We Offer

6 month growth

1 year growth

2 year growth