Market Manager

Product Marketing:

• Develop a comprehensive growth plan including key targeted customers, understanding of the primary competition, repair and applications opportunities and pricing strategies to acquire new sales. 
• This includes developing and recommending to management short, intermediate and long term growth plans to ensure continued increase in market share.  

Market / Industry / Customer Evaluation:

• Develop and coordinate marketing and sales strategy to leverage the SunSource and newly joined partner’s value-add repair solutions within these key customers and applications.
• Develop a comprehensive understanding of the products and services used within these applications and the associated market size.
• Become the subject matter expert on the Construction / Crane Aftermarket Market by developing a quantitative understanding of the local market business strategies and programs. 

Marketing Communication:

• Provide leadership in the local districts and regions regarding the company’s marketing of Crane Aftermarket Market opportunities.
• Help create, implement and lead innovative, effective Crane Aftermarket Market programs to support all the industrial product lines and related services.
• Support the local sales organization with effective marketing materials and promotional activities such as newsletters and advertisement efforts, supplier conferences, industry tradeshows and association meetings.
• Presentations and joint sales calls at strategic customers sites to support specific sales and general account development initiatives.

Sales Support:

• Act as central coordination point within the local district and regions on any potential service & repair customer.
• Collaborate with the local SunSource district sales teams to make joint sales calls.
• Engage in regular weekly cadence call updates and any monthly or quarterly business reviews

Experience, Education and Skills:

• Bachelor’s Degree; preferably in Marketing, Business, Construction Management, Engineering, or any related technical / mechanical industrial technology programs.
• Fluid Power certification is a plus.
• 10+ years sales experience in the Construction and/or Crane Aftermarket repair industry.
• 3+ years’ experience as a Construction and/or Crane market manager, market specialist, or national account manager.  
• Demonstrated experience with sales and service of hydraulic components
• Well-organized and able to coordinate with functional support groups to achieve desired results.
• Experience in highly matrix environment is preferred 
• Ability to think creatively to solve problems. 
• Clear and concise written and verbal communication skills; including experience in preparing marketing collateral and presenting at the upper management level. 
• Ability to influence others through collaborative consensus building skills.
• Developing relationships at the executive level.
• Ability to develop the appropriate approach and strategy to win new business.
• Team facilitation skills and relationship building skills to foster engagement, an environment of teamwork, and trust.
• Enthusiasm and motivation is essential: a confident change agent with ability to work in fast paced environment.
• Valid drivers license
• Candidate must be willing to travel as needed within the assigned region.