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Full-Time

Marketing Manager

Programmatic Manager

Posted on 6/3/2024

Curaleaf

Curaleaf

1,001-5,000 employees

Produces cannabis products for medical and adult use

Hardware
Biotechnology
Consumer Goods

Mid

Scottsdale, AZ, USA

Category
Brand & Creative Marketing
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Marketing
Data Analysis
Requirements
  • Proven experience in programmatic advertising, media buying, and campaign optimization.
  • Strong understanding of programmatic platforms, including DSPs, SSPs, and DMPs.
  • Proficiency in data analysis tools and platforms.
  • Excellent communication and collaboration skills.
  • Ability to thrive in a fast-paced, dynamic environment.
Responsibilities
  • Plan, implement, and optimize programmatic campaigns across various channels.
  • Work closely with creative teams to develop compelling ad creatives aligned with programmatic strategies.
  • Conduct in-depth analysis of campaign performance and provide actionable insights for optimization.
  • Generate regular reports outlining key metrics, trends, and recommendations for campaign improvements.
  • Keep up-to-date with industry trends, programmatic technologies, and emerging advertising platforms.

Curaleaf Holdings, Inc. specializes in cannabis consumer products for medical and adult use markets, utilizing advanced cultivation, extraction, and production technologies, as well as pioneering science and research to establish a unique supply and distribution network in Europe.

Company Stage

IPO

Total Funding

$955M

Headquarters

Wakefield, Massachusetts

Founded

2010

Growth & Insights
Headcount

6 month growth

2%

1 year growth

3%

2 year growth

2%
INACTIVE