Full-Time

Digital Sales Specialist

Posted on 10/9/2024

Townsquare Ignite

Townsquare Ignite

51-200 employees

Digital advertising with targeted marketing solutions

Consumer Software
Consumer Goods

Compensation Overview

$100k - $150kAnnually

Junior, Mid

No H1B Sponsorship

Warsaw, MO, USA

Category
Field Sales
Sales & Account Management
Required Skills
PowerPoint/Keynote/Slides
Requirements
  • Proven track record of digital sales quota achievement
  • Proven track record of selling digital marketing products (Search, Social, Programmatic)
  • Proven track record of success in growing new business
  • Advanced knowledge and understanding of digital research tools and methodologies
  • Superior presentation, interpersonal & communications skills
  • IAB Certification (preferred)
  • BA/BS degree
  • Minimum 2 years of digital sales experience
  • PowerPoint, Excel experience
Responsibilities
  • Cultivate new and self-generated business
  • Responsible for pipeline management and meeting individual digital sales goals
  • Build relationships across local businesses and agencies to act as a trusted marketing partner, providing insights and relaying relevant guidance to the customer to meet shared objectives
  • Leverage an entrepreneurial mindset to solve complex problems, with solutions tailored for each customer and made as simple as possible
  • Conduct virtual and in-person meetings demonstrating subject matter expertise and a point of view on industry and/or specific advertising solutions, with deep knowledge of your customer’s vision and objectives
  • Take ownership of the pre- and post-sale process, making sure that we exceed customer expectations and deliver results
  • Interpret performance reports, both for our local team and our clients, use performance data to make campaign recommendations that result in incremental sales
  • Be a strategic sales leader who creates future value for Townsquare, while delivering immediate results. Determine the right goals, inform decisions, and help design scalable, long-term solutions that meet shared objectives

Townsquare Ignite helps businesses connect with their ideal customers through targeted digital marketing solutions. The company focuses on creating customized advertising campaigns that are designed to attract and retain loyal customers, enhancing their clients' return on investment (ROI). By using data-driven strategies, Townsquare Ignite identifies potential customers and places ads at strategic points in their consumer journey to maximize engagement and conversion rates. They cater to a diverse clientele, from local businesses to larger enterprises, and create ads that resonate with specific customer personas. Townsquare Ignite charges clients for their tailored advertising services, which include digital, mobile, and cross-platform campaigns, and emphasizes measurable results to demonstrate the impact of advertising spend on business growth.

Company Stage

N/A

Total Funding

N/A

Headquarters

New York City, New York

Founded

2010

Growth & Insights
Headcount

6 month growth

-2%

1 year growth

-2%

2 year growth

-2%
Simplify Jobs

Simplify's Take

What believers are saying

  • Growing demand for programmatic advertising boosts Townsquare Ignite's market potential.
  • Expansion of local business advertising increases opportunities for Townsquare Ignite.
  • AI-driven personalization enhances the effectiveness of Townsquare Ignite's advertising solutions.

What critics are saying

  • Emerging digital platforms with advanced targeting may threaten Townsquare Ignite's market share.
  • Ad-blocking technologies could reduce the effectiveness of their digital campaigns.
  • Stricter data privacy regulations may limit their ability to target ads effectively.

What makes Townsquare Ignite unique

  • Townsquare Ignite offers cross-platform advertising integrating digital and traditional media.
  • They specialize in data-driven, targeted marketing solutions for diverse client needs.
  • Their business model focuses on enhancing ROI through customized advertising campaigns.

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