Full-Time

Account Director

Earned Media Strategy

Confirmed live in the last 24 hours

IPG DXTRA

IPG DXTRA

51-200 employees

Healthcare marketing solutions and strategies

Compensation Overview

$95k - $125k/yr

Senior

Boston, MA, USA

Category
General Marketing
PR & Communications
Growth & Marketing
Requirements
  • 6-8 years of experience.
  • Experience leading projects from start to finish, working with integrated teams across various disciplines.
  • Earned strategy and media relations experience
  • Bachelor's degree
Responsibilities
  • Possesses superlative AP Style writing skills
  • Builds and maintains excellent relationships with media
  • Understands industry landscape/issues that may directly and indirectly impact a client
  • Endlessly curious about our client’s business and their competitors
  • Retail, Beauty, F&B knowledge and curiosity
  • Proactively and reactively crafts and tells compelling stories on behalf of clients
  • Leads the development of and is responsible for the execution of earned and integrated media programs
  • Develops strategies/plans and writes media materials
  • Brings a client-focused attitude that results in work being performed to the highest quality standards
  • Counsels and interacts effectively with clients and leaders at client organizations
  • Serves as key team member on client and inter-agency teams
  • Mentors, coaches and develops direct reports and more junior team members
  • Cultivates and participates in new business opportunities and pitches

IPG Dxtra Health provides marketing solutions specifically designed for the healthcare industry. The company works with various clients, including healthcare providers, pharmaceutical companies, and medical technology firms, to help them communicate effectively with their audiences. Their approach involves using cultural insights and advanced marketing strategies to create tailored campaigns that address the unique challenges of the healthcare sector. Unlike many competitors, IPG Dxtra Health emphasizes a strong commitment to data privacy and compliance with regulations like GDPR and CCPA, ensuring that client and consumer information is protected. The main goal of the company is to drive success and growth for its clients through customized marketing efforts.

Company Size

51-200

Company Stage

N/A

Total Funding

N/A

Headquarters

New York, New York

Founded

2006

Simplify Jobs

Simplify's Take

What believers are saying

  • Increased demand for telehealth marketing as telemedicine becomes mainstream.
  • Growing importance of personalized marketing driven by data analytics and AI.
  • Expansion of digital health technologies creates new marketing opportunities.

What critics are saying

  • Emerging digital marketing agencies in healthcare could erode market share.
  • Rapid evolution of AI tools may outpace current technological capabilities.
  • Heightened scrutiny on healthcare marketing practices could increase compliance costs.

What makes IPG DXTRA unique

  • IPG DXTRA offers premium design services with a global team of experts.
  • Specializes in healthcare marketing with tailored solutions for complex industry challenges.
  • Strong commitment to data privacy, complying with GDPR and CCPA regulations.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Company Match

Tuition Reimbursement

Juice Money

Flexible Work Hours

Short-Term Disability

Paid Employee Family Leave

Family Building Benefit