StackAdapt is a self-serve advertising platform that specializes in multi-channel solutions including native, display, video, connected TV, audio, in-game, and digital out-of-home ads. We empower hundreds of digitally-focused companies to deliver outcomes and exceptional campaign performance everyday. StackAdapt was founded with a vision to be more than an advertising platform, it’s a hub of innovation, imagination and creativity.
The Media Planning Lead will work closely with our Inventory, Sales and external teams to facilitate media buying and inventory curation on behalf of StackAdapt for our clients. In this role, you will actively communicate and support our publisher partners as well as develop media plans and go-to-market strategies that enable our clients to hit benchmark KPIs and performance goals (CPA, CTR, Viewability etc.).
StackAdapt is a Remote First company, we are open to candidates located anywhere in the United States for this position.
What you’ll be doing:
- Develop go-to-market strategies relative to inventory and supply curation
- Build a strong understanding of StackAdapt client needs as they pertain to all formats (Display, Native, Video, CTV/OTT, Mobile, DOOH, Audio)
- Review incoming ticket requests and adequately assess priority and course of action needed to provide desired resolutions
- Continue to review and enhance the process in which we work with publishers to leverage their advertising inventory
- Build out and curate programmatic buys for our clients through curated deals, 1:1 PMPs, PGs, and Preferred Deals
- Help to educate our team and other teams within the organization on our publishers’ capabilities
What you’ll bring to the table:
- Previous experience with media buying across all channels (Display, Mobile, Video, DOOH, CTV, OTT etc)
- Strong knowledge of the digital media landscape and premium partners
- Strong background working within the programmatic ecosystem with experience working with publishers
- Exceptional negotiation skills and have a successful track record of negotiating rates with external partners
- Willingness to learn and adapt to ever-changing landscape
- Highly personable and able to build strong relationships with partners
- Ability to prioritize tasks
- Ability to coordinate multiple requests and tasks
StackAdapters Enjoy:
- Highly competitive salary
- 401K matching
- 3 weeks vacation + 3 personal care days + 1 Culture & Belief day + birthdays off
- Access to a comprehensive mental health care platform
- Full benefits from day one of employment
- Work from home reimbursements
- Optional global WeWork membership for those who want a change from their home office
- Robust training and onboarding program
- Coverage and support of personal development initiatives (conferences, courses, etc)
- Access to StackAdapt programmatic courses and certifications to support continuous learning
- An awesome parental leave policy
- A friendly, welcoming, and supportive culture
- Our social and team events!
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StackAdapt is a diverse and inclusive team of collaborative, hardworking individuals trying to make a dent in the universe. No matter who you are, where you are from, who you love, follow in faith, disability (or superpower) status, ethnicity, or the gender you identify with (if you’re comfortable, let us know your pronouns), you are welcome at StackAdapt. If you have any requests or requirements to support you throughout any part of the interview process, please let our Talent team know.
About StackAdapt
We’ve been recognized for our diverse and supportive workplace, high performing campaigns, award-winning customer service, and innovation. We’ve been awarded:
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