Full-Time

Content Editor

Posted on 10/7/2025

IPG Mediabrands

IPG Mediabrands

10,001+ employees

Global media planning, buying, analytics

No salary listed

Leeds, UK

In Person

Category
Content & Writing (2)
,
Responsibilities
  • Leading content delivery on assigned accounts (across a range of industries), and ensuring agreed strategy is implemented as directed.
  • Holding responsibility for the quality and consistency of all content produced on your accounts – and raising standards where necessary.
  • Reviewing and proof-reading content to ensure our output meets client expectations. Auditing existing client content and offering recommendations for improvement.
  • Generating content of various kinds including commercial, informational, engaging and campaign copy, as required.
  • Briefing and delegating content to the writing team on a weekly basis.
  • Mentoring members of our writing team; providing constructive feedback and making suggestions for development – including holding group calls or workshops if necessary.
  • Working closely with our Senior Editors and Editorial Team Manager to develop your own personal goals and professional skills.
  • Working closely with the wider Experience Content team and external teams, including Client Success (CS), SEO and Design, encouraging communication and collaboration.
  • Building client relationships, attending client meetings and calls where required – including QBRs.
  • Regularly reviewing our content to measure how it’s performing relative to client expectations. Sharing useful insights and impressive results with your managers and the team.
  • Supporting senior team members on new business opportunities, with existing clients or potential prospects.
  • Developing content plans, producing timelines for delivery and keeping track of work statuses – flagging any expected delays.
  • Monitoring content trends and relevant industry news and sharing this with the wider team.
  • Contributing to team discussions and sharing learnings from your own accounts, in the Editors’ Team Monthly and other internal settings.
Desired Qualifications
  • Proven content experience, with some experience of managing content creation and delivery.
  • A basic knowledge of SEO content principles and tools.
  • A basic knowledge of emerging AI principles and tools.
  • Ability to manage multiple projects and campaigns for brands.
  • Ability to tailor content to a range of sectors and audiences.
  • Professional proof-reading experience and the ability to evaluate content effectively.
  • Creativity - the ability to contribute ideas that stand out in group meetings, and with clients.
  • Excellent organisational skills. Experience with project management tools is desirable, but not essential.
  • A solid understanding of commercial value, and measuring the success/failure of a project.
  • Ability to work efficiently – and suggest ways/innovations to make things more efficient.
  • Comfortable with a dynamic, fast-paced environment, and dealing with colleagues at all levels.
  • A passion for content marketing, and a willingness to truly immerse yourself in client campaigns.

What IPG Mediabrands does: It provides global media and marketing solutions, offering services such as media planning and buying, creative development, data analytics, and performance measurement for a wide range of clients across industries. How its products work: By using data analytics, market research, and technology to build tailored media strategies that reach target audiences across TV, digital platforms, social media, and print. Revenue comes from fixed fees, commissions, and performance-based incentives, aligning the agency’s compensation with client results. How it differs from competitors: It combines a global reach with a data-driven, technology-enabled approach and a client-centric model, delivering integrated services from planning, buying, and creative to analytics and performance reporting. What its goal is: To help clients maximize return on investment and achieve business objectives through effective media and marketing campaigns, fostering long-term partnerships.

Company Size

10,001+

Company Stage

N/A

Total Funding

N/A

Headquarters

London, United Kingdom

Founded

2007

Simplify Jobs

Simplify's Take

What believers are saying

  • Beta-tested Unified Retail Media with CPG, Gaming, OTC clients.
  • Launched Mediabrands Health unit for specialized health marketing.
  • Partnered with Zefr to enhance Media for Good misinformation avoidance.

What critics are saying

  • Omnicom Omni platform erodes Kinesso data edge in 12-24 months.
  • WPP GroupM steals CPG clients via AI media buying in 6-12 months.
  • FTC consent order bans IPG agencywide brand safety decisions.

What makes IPG Mediabrands unique

  • Launched Unified Retail Media Solution in July 2023 for cross-network optimization.
  • Rebooted Kinesso unit consolidates data and technology innovation.
  • Partnered with Adverity to augment Acxiom data for audience planning.

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Benefits

Health Insurance

Dental Insurance

Life Insurance

Disability Insurance

401(k) Company Match

401(k) Retirement Plan

Paid Vacation

Paid Sick Leave

Paid Holidays

Unlimited Paid Time Off

Flexible Work Hours

Remote Work Options

Employee Stock Purchase Plan

Group Personal Pension Plan

Generous Parental Leave & Pay

Employee Assistance Programme

Wellbeing Programme

Free Eye Tests

Company News

Yahoo Finance
Jul 18th, 2023
Ipg Mediabrands Launches Unified Retail Media Solution

Dedicated Business Unit Unveils World’s Most Expansive Retail Media Network Platform to Address Brand Needs for Advertising in Retail MediaNEW YORK, July 18, 2023--(BUSINESS WIRE)--IPG Mediabrands, the media holding company within the Interpublic Group of Companies (NYSE: IPG) today announced the launch of its Unified Retail Media Solution, a dedicated business unit that will enable brands to intelligently manage their investment performance seamlessly across all Retail Media Networks, one of the fastest growing advertising channels.According to the Association of National Advertisers1 2023 study 82% of CMOs find a lack of standardization across [Retail Media] platforms "a challenge" or "a big challenge." The second most significant challenge, reported by 68% of respondents, was the walled garden approach used by Retailers.To help brands navigate this popular retail advertising medium, IPG Mediabrands Unified Retail Media Solution will bring openness and trust to the typically closed world of Retail Media at a time when brand spend in the space is growing rapidly. It is powered by a unique tech platform that operates against four key principles: Unified Audience, Unified Measurement, Unified Optimization and Unified Intelligence, giving brands a clear and holistic view of their performance. Specifically, the platform can decipher which Retailers are performing best and will automate cross-retailer activation and optimization, moving media spend between retailers to maximize sales and profitability. Brands will have the option to augment their existing audience data via Acxiom data sets and the platform will automatically aggregate this cross-network data using IPG's proprietary AI-powered tools to enable planning, insights, activation, and optimization.Led by Glen Conybeare, Executive Lead, and with 500+ multi-disciplinary team members in support, the Unified Retail Media Solution has been beta tested by IPG Mediabrands clients in the CPG, Gaming and OTC sectors, and already has hundreds of bespoke audiences built out with a roadmap to hit over 10,000 by year-end.Story continues"Brands activating in Retail Media face the challenge of navigating through multiple closed garden networks, each with their own data approach, metrics and ROI methods. This complexity is amplified for brands that also sell their products through these retailers. Therefore, it is crucial for brands seeking to maximize their investment to leverage data and insight across networks with an ability to make intelligent decisions in real time about what’s working and not," said Eileen Kiernan, Global CEO, IPG Mediabrands."With this solution from IPG Mediabrands, clients can make optimal decisions both within and across Retail Media Networks based on facts, not hunches

SalesTechStar
Aug 25th, 2020
Adform’s Proven First-Party ID Solution Is Ready to Solve the Cookie Problem

Adform – the integrated advertising platform (IAP) – has launched the first demand-side solution that unlocks the power of personalized advertising and data in a world without third-party cookies. The demise of third-party cookies is already a headache for advertisers and publishers on some browsers, and all players in the ecosystem are looking to future-proof their offering and tech stacks. Adform’s success in switching to first-party IDs is an important step forward for the industry.

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