Full-Time

Head of Performance Marketing

Posted on 4/18/2024

Dolls Kill

Dolls Kill

201-500 employees

Alternative fashion retailer for diverse styles

Consumer Goods

Senior

San Francisco, CA, USA

Required Skills
Marketing
Requirements
  • Led a performance marketing team in a modern e-commerce, fashion, or D2C brand
  • Understand the Dolls Kill brand and its values
  • Balanced left-and-right brain with strong branding, creative, and analytical skills
  • Experience in building high-performance teams and motivating A players
  • Effective communication skills with team members and stakeholders
  • Ability to solve complex problems and work with limited resources
  • Comfortable in a fast-paced, high-growth environment
Responsibilities
  • Develop and guide strategies for new customer acquisition and retention across various performance marketing channels
  • Build and mentor a team of creative and analytical performance marketers
  • Make strategic decisions about the customer journey and investment trade-offs
  • Lead media spend strategy and partner with finance on budget allocations
  • Manage innovative programs to drive repeat purchases and brand affinity
  • Institutionalize reporting for performance evaluation and forecasting

Dolls Kill is known for its diverse and expressive range of fashion products that cater to unique styles such as goth, kawaii, punk, and streetwear. This culture of embracing individuality makes it an exciting workplace that fosters creativity and personal expression. As a leading retailer in niche fashion markets, the company provides a dynamic environment where new trends and ideas thrive, making it an ideal place for those passionate about fashion and innovation.

Company Stage

Series B

Total Funding

$65M

Headquarters

San Francisco, California

Founded

2012

Growth & Insights
Headcount

6 month growth

4%

1 year growth

2%

2 year growth

4%
INACTIVE