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Full-Time

Marketing Business Intelligence Specialist

Confirmed live in the last 24 hours

ManyChat

ManyChat

201-500 employees

Platform for automating customer communications

Enterprise Software

Junior, Mid

Austin, TX, USA

Category
Business Research
Strategy Development
General Marketing
Business & Strategy
Growth & Marketing
Required Skills
Power BI
Communications
Tableau
Marketing
Data Analysis
Excel/Numbers/Sheets
Requirements
  • Proficiency with BI software like Tableau or Power BI, and a strange yet beautiful love affair with google sheets.
  • Excellent communication skills, with the ability to listen and articulate your ideas clearly
  • Analytical, diligent, and rigorous in your approach to problems with meticulous attention to detail
  • Curiosity about data and a passion for finding answers hidden in data sets
Responsibilities
  • Conduct data analysis to uncover trends, patterns, and opportunities. Develop actionable insights to drive business strategies and marketing performance.
  • Create comprehensive reports and visualizations that clearly communicate key performance indicators to various departments. Ensure these tools are user-friendly and promote self-service BI capabilities.
  • Deliver engaging KPI presentations to stakeholders and participate in meetings to discuss findings and recommendations.
  • Work collaboratively to translate data-driven insights into practical steps for improving business performance.
  • Performing ad-hoc analyses to answer complex business questions
  • Contribute to data governance initiatives by ensuring high data quality and integrity maintenance.
  • Assist in extracting and transforming data from diverse sources, ensuring it is ready for analytical use.
  • Help maintain a corporate repository of metric definitions, ensuring clarity and consistency
  • Identify opportunities to improve day-to-day marketing business operations
  • Evangelize performance and user insights internally, being proactive in helping stakeholders make informed decisions.

ManyChat offers a platform for businesses to automate customer communications through messaging apps like Facebook Messenger and SMS, focusing on small to medium-sized businesses (SMBs). Users can create chatbots that handle tasks such as answering inquiries and sending promotional messages without needing technical skills. The company operates on a subscription model with a freemium plan, providing basic services for free while charging for advanced features. ManyChat's goal is to help SMBs enhance customer engagement and streamline their communication processes.

Company Stage

Series A

Total Funding

$22.5M

Headquarters

San Francisco, California

Founded

N/A

Growth & Insights
Headcount

6 month growth

↑ 28%

1 year growth

↑ 39%

2 year growth

↑ 25%
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Simplify's Take

What believers are saying

  • ManyChat's partnerships with Meta and Shopify enhance its capabilities and market reach, providing robust tools for customer engagement and eCommerce.
  • The launch of new features like Recurring Notifications and Instagram DM Automation demonstrates ManyChat's commitment to innovation and staying ahead in the digital marketing space.
  • With nearly 2 million businesses across 190 countries using the platform, ManyChat has a strong and growing user base, indicating market trust and potential for further growth.

What critics are saying

  • Technical issues, such as those previously experienced with multimedia content, could undermine user trust and satisfaction if not promptly resolved.
  • The competitive landscape in digital marketing and CRM is intense, with many players offering similar automation tools, which could pressure ManyChat to continuously innovate.

What makes ManyChat unique

  • ManyChat's focus on SMBs and user-friendly automation tools sets it apart from competitors who may target larger enterprises or require technical expertise.
  • The platform's integration with popular messaging apps like Facebook Messenger, WhatsApp, and Instagram provides a comprehensive solution for multi-channel customer engagement.
  • ManyChat's freemium model allows businesses to start for free and scale up as needed, making it accessible for smaller businesses with limited budgets.