Full-Time

Product Marketing Manager

Confirmed live in the last 24 hours

IntelyCare

IntelyCare

1,001-5,000 employees

Healthcare staffing platform for nursing professionals

Healthcare

Compensation Overview

$100k - $130kAnnually

+ Bonus

Mid

Quincy, MA, USA

Hybrid position based in Quincy, MA.

Category
General Marketing
Growth & Marketing
Required Skills
Market Research
Data Analysis
Requirements
  • Bachelor’s degree in marketing, business, or a related field
  • At least 4 years of product marketing experience (or equivalent)
  • Excellent written and verbal communication skills
  • Ability to lead presentations for customers and stakeholders at all levels
  • Demonstrated project management skills
  • Self-motivated and able to work independently and collaboratively
Responsibilities
  • Collaborating cross-functionally to develop product messaging across all customer engagement channels in multiple geographic locations
  • Assisting in the preparation and implementation of product launches and releases
  • Building and maintaining a library of product-focused tools and resources to enable and empower the sales and marketing teams
  • Developing go-to market programs and content to efficiently articulate product benefits and new offerings to the marketplace
  • Building product awareness across current and future markets
  • Researching needs across the customer base and market segments
  • Measuring customer success and developing related stories for use in marketing efforts
  • Gathering market insights and related data to support product, and overall business strategies

IntelyCare connects nursing professionals, such as Registered Nurses (RNs), Licensed Practical Nurses (LPNs), and Certified Nursing Assistants (CNAs), with healthcare facilities that need staffing. The platform allows nurses to choose shifts that fit their schedules, providing flexibility in their work. It also offers services like onboarding, credentialing, and access to continuing education to help nurses stay prepared for their roles. Unlike many staffing agencies, IntelyCare guarantees shifts for its nursing staff, ensuring a consistent income for them. The company aims to support nursing professionals in their careers while ensuring healthcare facilities have access to qualified staff.

Company Stage

Series C

Total Funding

$166.1M

Headquarters

Quincy, Massachusetts

Founded

2014

Growth & Insights
Headcount

6 month growth

2%

1 year growth

3%

2 year growth

21%
Simplify Jobs

Simplify's Take

What believers are saying

  • IntelyCare's recent $155 million funding round from Kaiser Permanente provides substantial financial backing for expansion and innovation.
  • The appointment of Matthew Levesque as CEO and the company's strategic partnerships, such as with Oliver Wyman, indicate strong leadership and a commitment to addressing staffing shortages.
  • IntelyCare's platform offers nurses the flexibility to choose shifts that suit their schedules, which can lead to higher job satisfaction and retention.

What critics are saying

  • The recent layoffs and high turnover in key management positions could indicate underlying operational challenges and instability.
  • The competitive landscape in healthcare staffing is intense, with new entrants like CareConnect potentially eroding IntelyCare's market share.

What makes IntelyCare unique

  • IntelyCare's platform uniquely combines flexible shift scheduling with comprehensive onboarding, credentialing, and continuing education services, setting it apart from traditional staffing agencies.
  • The company's focus on intelligent workforce management solutions for post-acute healthcare facilities addresses a critical need in the healthcare sector, especially in the wake of COVID-19.
  • IntelyCare's ability to guarantee shifts for healthcare facilities ensures a steady income stream, which is a significant advantage over competitors who may not offer such guarantees.

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