Full-Time

Growth Marketing Manager

New Products

Posted on 5/22/2024

Upstart

Upstart

1,001-5,000 employees

AI-powered lending marketplace offering diverse loans

AI & Machine Learning
Data & Analytics
Financial Services

Senior

Remote in USA

Required Skills
Data Science
Marketing
Requirements
  • 7+ years of B2C marketing experience with a background in Growth Marketing
  • Bachelor’s degree in marketing, business, or related field
  • Experience driving growth through digital, Direct mail, offline, and social channels
  • Experience working with and/or managing cross-functional teams
  • Proven experience developing marketing plans and campaigns
  • Strong project management and decision-making skills
  • Metrics-driven marketing mind with an eye for creativity
Responsibilities
  • Oversee product’s P&L for omni-channel allocation
  • Test new marketing channels and ad products
  • Create, prioritize, execute, and evaluate growth experiments
  • Work with Product, Data Science, and Performance marketing leaders
  • Drive continuous improvements in messaging, creative, and channel
  • Plan and manage campaigns and budgets

Upstart's main product is an AI lending marketplace that utilizes AI models and cloud applications to streamline the loan approval process, offering various loan options such as personal, automotive retail, refinance, and small-dollar "relief" loans.

Company Stage

Series D

Total Funding

$244.1M

Headquarters

San Mateo, California

Founded

2012

Growth & Insights
Headcount

6 month growth

-2%

1 year growth

-3%

2 year growth

-9%