Full-Time

Performance Specialist Lead

Posted on 4/23/2024

StackAdapt

1,001-5,000 employees

Multi-channel programmatic advertising platform

Data & Analytics

AI & Machine Learning

Senior

Remote in USA

Required Skills

Marketing

Data Analysis

Requirements

5+ years of consultative, client-facing work in ad-tech or digital marketing
Ability to build strong relationships with internal and external stakeholders
Talent for conveying complex topics in easily understood language
Excellent written and verbal communication skills
Highly organized with strong attention to detail
Energized by problem-solving under pressure
Proven track record leading working across organizational boundaries to get things done
Insatiable curiosity for how things work and a passion for continuous improvement
Media experience, including programmatic knowledge, is highly preferred

Responsibilities

Create best practices to maximize campaign performance across various campaign goals, channels and marketing objectives
Develop measurement frameworks and consult internal stakeholders on implementation
Provide campaign management and optimization consultation to internal stakeholders and for selected key strategic clients
Provide trading managed service offering for high profile performance accounts or other complex areas of trading
Partner with programmatic analysts to create reporting and analytics solutions enabling faster insights and better campaign performance
Troubleshoot advanced technical problems including performance issues, measurement discrepancies
Collaborate with engineers, data scientists and product managers to solve complex technical problems; lead and advise on testing new product features and build best practices and compelling value statements for GTM motions
Partner with and inform Product on platform enhancements and automation needs for better campaign performance
Partner with Revenue Enablement team to develop training for AM and AE teams on best practices for campaign management and optimization
Partner with Marketing to create internal and external case studies and demonstrate thought leadership

The Performance Specialist Lead will develop rigorous measurement and optimization strategies to maximize campaign performance across a variety of channels and marketing objectives,. You will act as a trusted advisor to the Sales and Account Management teams on complex campaigns, as well as work directly with select, high-profile accounts. Success in this role will require deep platform expertise, and the ability to explain complex concepts to diverse audiences and stakeholders.

The ideal candidate for this role is highly data-driven, customer-focused, and passionate about driving great results for clients. You will create industry-leading measurement and optimization strategies, drive revenue growth, and demonstrate thought-leadership inside and outside the company. Success in this role will require adaptability, creative problem-solving, and a growth mindset.

StackAdapt is a Remote First company. We are open to candidates located anywhere in the United States or Canada for this position.

What you’ll be doing:

Create best practices to maximize campaign performance across various campaign goals, channels and marketing objectives
Develop measurement frameworks and consult internal stakeholders on implementation
Provide campaign management and optimization consultation to internal stakeholders and for selected key strategic clients
Provide trading managed service offering for high profile performance accounts or other complex areas of trading
Partner with programmatic analysts to create reporting and analytics solutions enabling faster insights and better campaign performance
Troubleshoot advanced technical problems including performance issues, measurement discrepancies
Collaborate with engineers, data scientists and product managers to solve complex technical problems; lead and advise on testing new product features and build best practices and compelling value statements for GTM motions
Partner with and inform Product on platform enhancements and automation needs for better campaign performance Partner with Revenue Enablement team to develop training for AM and AE teams on best practices for campaign management and optimization
Partner with Marketing to create internal and external case studies and demonstrate thought leadership

What you bring to the table:

5+ years of consultative, client-facing work in ad-tech or digital marketing
Ability to build strong relationships with internal and external stakeholders
Talent for conveying complex topics in easily understood language
Excellent written and verbal communication skills
Highly organized with strong attention to detail
Energized by problem-solving under pressure
Proven track record leading working across organizational boundaries to get things done
Insatiable curiosity for how things work and a passion for continuous improvement
Media experience, including programmatic knowledge, is highly preferred

StackAdapters enjoy:

Highly competitive salary + commission structure
RRSP/401K matching
3 weeks vacation + 3 personal care days + 1 Culture & Belief day + birthdays off
Access to a comprehensive mental health care platform
Health benefits from day one of employment
Work from home reimbursements
Optional global WeWork membership for those who want a change from their home office
Robust training and onboarding program
Coverage and support of personal development initiatives (conferences, courses, etc)
Access to StackAdapt programmatic courses and certifications to support continuous learning
An awesome parental leave policy
A friendly, welcoming, and supportive culture
Our social and team events!

StackAdapt

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Website

View Company Profile

StackAdapt is an ideal workplace for those passionate about the intersection of technology and advertising. As a leader in multi-channel programmatic advertising, the company uses advanced machine learning technology to optimize native, display, video, and other ad formats across a variety of platforms. Professionals here thrive in a mature, innovative environment focused on planning, executing, and analyzing digital advertising strategies, with a strong track record of customer satisfaction.

Company Stage

Seed

Total Funding

$900K

Headquarters

Toronto, Canada

Founded

2014

Growth & Insights

Headcount

6 month growth

↑ 6%

1 year growth

↑ 6%

2 year growth

↑ 78%