Compensation Overview

In this role, you will leverage your:

• Strategic Thinking: An insatiable business & research curiosity lays the foundation for you to proactively think through sampling to enable qualitative & quantitative programs in partnership with Researchers and Program Managers. 
• Familiarity in Consumer Research: Using your knowledge of qualitative and quantitative research methods, you will decipher and translate research questions and lead sampling strategies in the consumer research context. 
• Sampling & Analytical Skills: To effectively plan and execute research sampling across a global research team, managing multiple & diverse work streams at one time.
• Project Management Skills: Develop and lead end-to-end workflows for sampling and messaging members for research purposes. This includes leading recurring meetings with Program Managers, initiating kick-off meetings with Researchers, and proactively managing a project pipeline.
• Global First Mentality: Take a regionally minded approach to designing best-fit tools and methodologies to deliver impactful insights (vs replicating or modifying a US-centric approach).

About you:

• Experience with messaging data & knowledge of response rates and bias in consumer research.
• Research familiarity working with qualitative and quantitative methods, trend data, cross-sectional data, and integrating data across different sources to achieve the research objective.
• Strong track record of partnering with stakeholders to translate complex business problems into reliable analytic solutions.
• Strong quantitative reasoning and analytical skills with programming knowledge & experience using survey software (eg. Decipher/Focus Vision, Qualtrics, etc).
• Advanced ability to leverage SQL (5+ years) to extract and combine disparate data sources is required.
• Familiarity with Tableau, R, Python, SAS, STATA, or similar programming languages is a plus.
• Experience planning, developing, and maintaining research, data, and related databases and systems.
• Strong written and verbal communication skills and excellent organizational skills.
• Strong multitasking capabilities and the ability to work successfully in an environment of tight timeframes and constant change.
• Familiar with statistical methodologies such as randomized sampling, power analysis & hypothesis testing. Familiar with the benefits and limitations of research practices.
• Bachelor’s degree or relevant experience.

Key Focus Areas:

• Lead research sampling execution across the Consumer Insights team with an understanding of both Quantitative and Qualitative consumer research methods.
• Define data requirements, gather and validates information, applies judgment and statistical tests to support the execution of consumer research.
• Plans, executes, interprets and evaluate original research projects involving complex experimental designs in the field of behavioral and social sciences.
• Combining disparate data sets using SQL, to assist in the day-to-day operations of the Consumer Insights team at Netflix.
• Leverage analytic thinking & experience working with big data to target, curate, and stratify samples for research projects.
• Partner with Researchers, Research Program Managers, Data Scientists, and Engineers to develop best practices in research recruitment strategy & allocation.
• Partner with researchers to contextualize and present data in compelling graphics for stakeholders and decision-makers.
• Leverage Member sample health monitoring tools to advise on sampling trends and best practices in various countries to maximize response rates and preserve sample.
• Provide guidance on the feasibility of research considering various system constraints and data limitations.
• Support post-field analytics problems by providing custom data appends and enriching the analysis of our research.
• Pre-field behavioral data exploration to support the research hypothesis and core develop research objectives.