At Wizards of the Coast, we connect people around the world through play and imagination. From our genre-defining games like Magic: The Gathering® and Dungeons & Dragons® to our growing multiverse, we continue to innovate and build new ways to foster friendship and connection. That’s where you come in!

About the Internship Program:

Over the course of 10 weeks, a select group of college and university students will join us remotely, gaining valuable work experiences and insights into our most exciting products. Interns engage with Wizards’ beloved brands, gaining meaningful work-experience through day-to-day training, hands-on projects, executive exposure, individual development planning and mentorship. Did I mention we have a Dragon? Let’s add your unlimited imagination and boundless curiosity our party.

• Our program runs between June 12 - August 18, 2023.
• Our internships are paid!

We are seeking an intern to help orchestrate global brand marketing campaigns for Magic: The Gathering® premier sets and has a passion for high-profile game marketing including product, brand, community, and awareness marketing initiatives. You should have extensive experience in encouraging and connecting teams with demand-generating strategy and execution, built upon thoughtful product positioning, audience definition, and compelling key messaging.

If you are curious about how marketing messages and levers impact business outcomes and love both the creative and analytical aspects of triggering consumer engagement, this is an opportunity to discover how to contribute to an outstanding gaming brand!

What You’ll Do:

• Support the Brand Champions - Assist the marketing business owners and go-to-market leaders for your sets and their launch campaigns.
• Innovative and Analytical Leader - Work with internal teams to help build larger-than-life, authentic, and break-thru marketing messaging, while measuring program outcomes and generating data-driven takeaways.
• Play a role in Strategic Leadership – Determine the marketing goals, articulate and rollout the Marketing Strategy (Audience Definition, Positioning, Messaging, Media Strategy, etc.), work across cross-functional teams to build cohesiveness, and generate insights for future campaigns.
• Global Supporter - Engage with global regional teams to ensure success in their respective markets.
• Planning Specialist - Ensure marketing campaign resourcing is efficient and optimized.
• Good Partner - Build positive relationships across the organization through a collaborative and impact-first mentality.
• Campaign Connector – Be the go-to person across all functions and channels, throughout campaign phases, from conceptualization to implementation and post-campaign analysis, actualizing product business goals.

What You’ll Bring:

• Currently enrolled in an accredited, degree-seeking program pursuing an MBA with at least one quarter or semester left after August 2023
• 2 years’ experience in brand management and marketing strategy.
• An outlier-level of passion for both games and the business of games.
• A business-impact-first self-starter who has a track-record of driving measured incremental demand.
• Validated experience in product marketing including go-to-market plans and marketing playbooks.
• Outstanding communication skills with an ability to craft and communicate strategy.
• Comfortable working in a fast-paced and highly dynamic environment.
• Experience using data to drive decisions and planning.
• A demonstrated ability in rallying outstanding contributors around the delivery of legendary outcomes.
• Creativity, flexibility, and great sense of humor!
• Available to work full-time hours for 10 weeks.
• Authorized to work in the U.S. for any employer.

Due to the volume of applicants, responses may be delayed, but we will seek to reply to all candidates by May 19, 2023.

We are an Equal Opportunity / Affirmative Action Employer

The above is intended to describe the general content of and the requirements for satisfactory performance in this position. It is not to be construed as an exhaustive statement of the duties, responsibilities, or requirements of the position.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. If you are selected to move forward in our application process and need to request an accommodation, please let your recruiter or coordinator know.