Full-Time

Marketing and Communications Specialist

Psaa

Posted on 2/21/2026

Pennsylvania State University

Pennsylvania State University

Compensation Overview

$46.4k - $67.3k/yr

No H1B Sponsorship

State College, PA, USA

In Person

Category
Content & Writing (2)
,
Required Skills
Social Media
Video Editing
Data Analysis
Requirements
  • Bachelor's Degree
  • 1+ years of relevant experience; or an equivalent combination of education and experience accepted
  • Applicants must be authorized to work in the United States.
Responsibilities
  • Will play a key role in executing marketing strategies that connect alumni to the University and to each other, provide valued services to members, and support the University’s mission of teaching, research and service.
  • Articulate Penn State’s needs, ambitions, and values through excellent informal and formal communications.
  • Collaborate with teams on storytelling efforts, solicitation campaigns and event promotion.
  • Create digital and video content to support marketing and awareness campaigns, including social media, email, and web content.
  • Shoot, edit and produce video content in collaboration with other Alumni Association team members including writers, graphic designers, and others.
  • Write and edit content for programs and initiatives, including scripts, press releases, email content, social media posts, web content and advertisements.
  • Use the association’s communication platforms to implement email campaigns and engagement programs that motivate action.
  • Gather and report on campaign metrics and relevant analytics.
  • Review draft marketing materials for compliance with university branding and editorial guidelines.
  • Work with external vendors for printing, video production, photography and other needs.
Desired Qualifications
  • Ability to use Microsoft Office/Office 365 and Adobe applications (Premiere, Photoshop), basic photography and video skills.
  • Exemplary interpersonal and communication skills.
  • The ability to create and maintain an inclusive and respectful environment for all students and colleagues.
  • Understand how to produce content for different audiences and be able to work on cross-functional, fast-paced teams with multiple deadlines, stakeholders and complexity.
  • Experience developing action-oriented marketing content.
  • Working knowledge of web-based marketing platforms (Salesforce Marketing Cloud, Marketo, Mailchimp, etc.) and project management software.
  • A proven ability to self-motivate and work both independently and as part of a team.
  • A commitment to professional development, learning, and being mentored.
Pennsylvania State University

Pennsylvania State University

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