Full-Time

Account Director

Entertainment Advocacy

Posted on 10/21/2024

Sunshine Sachs Morgan & Lylis

Sunshine Sachs Morgan & Lylis

201-500 employees

Public relations and brand consulting firm

Consulting
Social Impact
Consumer Goods
Entertainment

Compensation Overview

$90k - $110kAnnually

Senior, Expert

New York, NY, USA

Hybrid position based in New York, NY.

Category
PR & Communications
Growth & Marketing
Requirements
  • You have at least 8 years of experience creating entertainment related advocacy campaigns that are focused on earned media and talent engagement.
  • You’ve managed a team with direct oversight for at least 3 years (of those 8 mentioned above).
  • You know how to navigate stakeholders, thought leaders, and media.
  • You have a strong value and understanding of the rapid pace of the entertainment industry.
  • You have established press contacts and have your “go-to” folks to get that important message out.
  • You have a genuine interest in developing junior talent and empowering them to be A performers!
  • You are a strong writer – persuasive, concise, creative, and quick.
  • You are a strategic thinker, bring new ideas to the table, and love a good brainstorm.
  • You are incredibly organized, detail oriented and able to excel at managing multiple projects simultaneously.
  • You’re willing to work select evenings/weekends and travel when necessary.
  • You enjoy overdelivering rather than meeting expectations and take genuine pride in being part of something good.
Responsibilities
  • Leading national social good campaigns, including developing strategy and outreach on various clients (corporate and non-profit)
  • Setting the vision and leading celebrity and influencer relations programming, including outreach, stewardship and meaningful engagement strategies
  • Leading communications strategies to identify digital amplification and story ideas to secure national coverage in top tier media outlets.
  • Leading site visits, impact trips and other events and activities that deepen celebrities’ understanding and engagement in our work.
  • Building and maintaining strong relationships with agencies, celebrities, influencers and talent representatives.
  • Providing thought leadership opportunities for clients in widely read outlets, top listened to podcasts, and other major profile-driven outlets
  • Serving as a senior leader within the agency
  • Managing complex client issues; able to manage clients through stressful situations that require thoughtful counsel.
  • Training and mentoring junior staff on the inner workings and executions of talent/influencer integration, PR and media relations, social campaigns, and overall work approach.
  • Managing and building upon an existing network of press friendlies ranging from entertainment outlets to new digital outlets, as well as growing relationships with talent/influencer reps
  • Achieving deliverables for a full roster of clients (average of 6 – 8).
  • Participating in and/or leading new business meetings, creating proposals as needed.
  • Regularly bringing new opportunities for clients – media meetings, key introductions, event opportunities, etc.
Sunshine Sachs Morgan & Lylis

Sunshine Sachs Morgan & Lylis

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Sunshine Sachs Morgan & Lylis offers full-service communications and narrative consulting, specializing in public relations, talent integration, and brand studio for various industries. The company shapes public image through earned, owned, and paid engagements, working with lifestyle, health, fashion, beauty, culinary, travel, and technology verticals, utilizing public relations strategies, talent integration techniques, and brand studio services for various industry verticals.

Company Stage

N/A

Total Funding

N/A

Headquarters

New York, New York

Founded

1992

Growth & Insights
Headcount

6 month growth

-4%

1 year growth

-1%

2 year growth

-4%
INACTIVE