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Internship

Upper Extremities Downstream Marketing Intern

Posted on 9/5/2024

Stryker

Stryker

10,001+ employees

Medical technology for reconstructive and spine products

Consulting
Hardware
Biotechnology
Healthcare

Bloomington, MN, USA

Category
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Marketing
Requirements
  • Knows the market positioning and strengths/weaknesses of key competitors.
  • Identifies key recipients of marketing intelligence and information.
  • Understands the primary and secondary customer groups.
  • Describes the offerings of a product line and their primary features.
  • Understands the various reasons (variables) of why customers buy the product or service.
  • Contributes specific analyses to aid in the construction of the marketing plan using the marketing plan template.
  • Understands the components of the Stryker marketing strategy framework and how they fit into strategy and marketing plans.
  • Understands the purpose of a marketing plan and the components of the Annual Marketing Plan template.
  • Understands all aspects of the marketing plan template.
  • Provides metrics and updates back to the larger group on applicable individual segments of the process.
Responsibilities
  • Apply classroom knowledge and gain experience in a fast-paced and growing industry setting.
  • Implement new ideas, be constantly challenged, and develop your skills.
  • Network with key/high-level stakeholders and leaders of the business.
  • Be a part of an innovative team and culture.
  • Complete projects that revolve around medical education, marketing/operations, brand management, and portfolio management.

Stryker is distinguished in the medical technology sector for its comprehensive range in Reconstructive, MedSurg, and Neurotechnology & Spine products, directly benefiting over 130 million patients yearly. The company's commitment to research and development is evidenced by a robust patent portfolio and substantial R&D investments, making it an excellent workplace for those who value continuous innovation and a firm that contributes profoundly to health care advancements.

Company Stage

N/A

Total Funding

$423.3M

Headquarters

Kalamazoo, Michigan

Founded

1941

Simplify Jobs

Simplify's Take

What believers are saying

  • Stryker's acquisitions enhance its technological capabilities, offering employees opportunities to work on cutting-edge medical technologies.
  • The company's strong market position and continuous growth through acquisitions provide job stability and career advancement opportunities.
  • Stryker's focus on innovation and diverse medical solutions fosters a dynamic and stimulating work environment.

What critics are saying

  • The integration of multiple acquisitions could lead to operational challenges and cultural clashes, potentially affecting employee morale.
  • Stryker's aggressive acquisition strategy may strain financial resources, impacting long-term sustainability and investment in employee development.

What makes Stryker unique

  • Stryker's aggressive acquisition strategy, including companies like Artelon, Cerus Endovascular, and Vocera Communications, significantly expands its portfolio and market reach.
  • The company's focus on acquiring specialized technologies, such as Mobius Imaging's robotic-arm for joint replacement surgeries, positions it as a leader in innovative medical solutions.
  • Stryker's consistent investment in diverse medical technologies, from soft tissue fixation to sterilization, showcases its commitment to comprehensive healthcare solutions.

Benefits

Medical & prescription plans

Supplemental health benefits

Flexible Spending accounts

Employee Assistance Program

Short-term & long-term disability

Tuition reimbursement

401(k) plan

Employee Stock Purchase Plan