Full-Time

Marketing Associate

Confirmed live in the last 24 hours

BStock Solutions

BStock Solutions

201-500 employees

Online marketplace for retail liquidation auctions

Consumer Software
Consumer Goods

Compensation Overview

$70k - $80kAnnually

+ Bonus + Options

Mid

Boston, MA, USA + 1 more

More locations: Remote in USA

Category
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Marketing
Requirements
  • 3+ years in leading complex marketing strategies and cross-functional project execution.
  • Proven ability to conceptualize, execute, and measure programs based on set objectives.
  • Skilled in creating impactful channel marketing programs to boost buyer engagement and GMV in storefronts.
  • Strong prioritization skills, focusing on high-impact, short-term opportunities.
  • Effective in cross-functional settings and delivering collaborative results.
  • Strategic mindset with a focus on leading growth initiatives.
  • Goal-oriented with an ability to define and rally teams around key metrics.
  • Experience in Marketing Automation like Marketo and Braze.
Responsibilities
  • Collaborate with account managers to drive buyer demand through demand and launch campaigns. Measure and optimize buyer conversion from registration to engagement.
  • Design and execute marketing plans in partnership with the account team, leveraging segmented email, banners, and on-site messaging informed by customer insights.
  • Identify growth areas with account management, build GTM (Go-to-Market) strategies to act on these opportunities.
  • Support seller planning, providing insights and recommendations to account management.
  • Identify and share best practices across account teams, fostering improved performance through training and knowledge-sharing.
  • Collaborate with account and sales leaders to track and improve performance metrics.
  • Communicate seller needs to marketing to ensure effective tools and messaging that enhance buyer conversion.
  • Serve as the main link between account management and marketing, keeping stakeholders informed on project progress.
  • Track conversions from registrations through to successful bids to maximize ROI.

BStock Solutions operates an online marketplace that connects retailers with small businesses looking to purchase overstock and returned items. The platform allows retailers to sell unsold inventory directly to these businesses through a bidding system, where lots of items are auctioned off. Each auction features detailed listings and itemized manifests, ensuring transparency about the products available. BStock also offers support through a dedicated customer service team and an education center to help small businesses grow. Unlike competitors, BStock focuses specifically on the retail liquidation market, providing direct access to inventory from well-known brands at lower costs. The company's goal is to empower small businesses by enabling them to source affordable products while maintaining healthy profit margins.

Company Stage

Growth Equity (Venture Capital)

Total Funding

$71.2M

Headquarters

Belmont, California

Founded

2008

Growth & Insights
Headcount

6 month growth

1%

1 year growth

5%

2 year growth

12%
Simplify Jobs

Simplify's Take

What believers are saying

  • Partnerships with major brands like Amazon and Dell enhance B-Stock's credibility.
  • The rise of the second-hand market expands B-Stock's potential customer base.
  • Increased focus on sustainability aligns with B-Stock's business model.

What critics are saying

  • Increased competition in the online liquidation marketplace could erode market share.
  • Direct-to-consumer platforms may bypass B-Stock's auction model, impacting transactions.
  • Economic downturns could reduce the volume of overstock items available for auction.

What makes BStock Solutions unique

  • B-Stock offers a unique auction platform for overstock and returned items.
  • The company provides detailed listings and itemized manifests for transparency.
  • B-Stock supports small businesses with a dedicated customer service team and education center.

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