Full-Time
Lead Analyst
Analytics
Confirmed live in the last 24 hours
Dentsu
5,001-10,000 employees
Global marketing and advertising agency
Senior, Expert
Remote in USA + 1 more
- 5+ years experience with Python, SQL programming, multi-variate statistics, logistic regression, multiple regression, Google Cloud Platform, Excel, PowerPoint, etc
- 3+ years hands-on experience with BI or digital analytics tools (Tableau, Adobe analytics, Google analytics, DMP insight tools)
- Good understanding of media platforms (Google Ads, Facebook, Campaign Manager, etc.) and site analytics platforms ( Google Analytics, Adobe, etc)
- Ability to analyze/synthesize data to provide insights with recommendations/action
- Understanding of digital data including the systems and processes used to generate and manipulate it by media type web, ad, email, mobile, etc.
- provide analytics and technical support for solutions dealing with media performance reporting and analysis
- use advanced SQL (view tables, CTEs, multi-table joins) to automate data manipulation
- create ETL processes in high-level scripting languages (e.g. Python) to accurately pull & refresh data from media APIs
- use Tableau to visualize client data, highlighting key metrics and insights
- perform ad-hoc analyses in Excel, including multiple regression and linear optimization
- develop relationships with client stakeholders, and communicate/interpret results in meetings with clients
- Lead a small team of junior associates, overseeing their day-to-day work, providing direction, and administering feedback as necessary
- report to Senior Director
Dentsu International is a global marketing and advertising agency that helps brands grow by navigating the digital economy. They provide services such as consumer intelligence, digital marketing, advertising, and customer experience management, using data to understand customer behavior and preferences. Dentsu stands out from competitors with its diverse revenue model and focus on innovation and collaboration, delivering tailored solutions for clients. The company is also committed to social impact, promoting initiatives that foster inclusivity and positive change.
Company Stage
M&A
Total Funding
$19.3M
Headquarters
Tokyo, Japan
Founded
N/A
Simplify's Take
What believers are saying
- Dentsu's strategic partnerships, like the one with Snap Inc. for AI and AR, enhance its creative capabilities and market competitiveness.
- The expansion of leadership roles, such as Tarek Daouk's new regional CEO position, indicates strong internal growth and opportunities for career advancement.
- Dentsu's focus on innovation, exemplified by the launch of the Innovation Lab and the Future Consumer Study, positions the company at the forefront of industry trends.
What critics are saying
- The highly competitive marketing and advertising industry requires constant innovation to maintain market position.
- Expanding leadership roles and regions, such as the MENAT sub-cluster, may lead to operational complexities and management challenges.
What makes Dentsu unique
- Dentsu's comprehensive marketing solutions, including consumer intelligence and customer experience management, set it apart from competitors who may focus on narrower aspects of marketing.
- Their commitment to social impact, such as the LGBTQ+ Pride solidarity campaign and Social Inclusion Week, distinguishes Dentsu as a socially responsible company.
- Dentsu's global reach and diverse client base, from small businesses to large multinationals, provide a broad spectrum of industry insights and innovative solutions.