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Sr. Analyst, Marketing Operations
Posted on 3/8/2022
Experience Level
Desired Skills
  • Data enthusiast with advanced knowledge of Microsoft Excel
  • Strong analytical background with the ability to translate granular data into actionable insights
  • Ability to be coachable and comfortable with direct and transparent communication
  • Excellent communication, project management, and organizational skills
  • Unafraid of failure; insatiably curious individual looking to continuously improve
  • Self-starter; comfortable working in a fast-paced, demanding startup environment
  • Familiarize yourself with existing reporting and data infrastructure (within Salesforce, Looker, etc.)
  • Build relationships with stakeholders throughout the organization
  • Determine which key metrics demonstrate business value and how we can optimize
  • Own E2E funnel reporting and conduct detailed analysis on performance and trends. Conduct reviews on lead qualification process, pipeline management, performance and KPI metrics, campaign attribution, conversion rates and other strategic needs
  • Build data models in an easily digestible format
  • Be the subject matter expert when it comes to the marketing funnel and synthesize fluctuation in forecast driven by understanding in our forecasting models and ability to communicate to varying audiences
  • Identify areas to improve efficiency when it comes to marketing spend by deep diving into campaign ROIs and by presenting findings to the Revenue Operations and marketing leadership teams
  • Create and present executive level summaries for executive leadership

201-500 employees

Communication channels access platform
Company Overview
Nylas’ mission is to turn communications into inspiration with their communication Platform-as-a-Service (PaaS) that empowers businesses to unlock the true power of their communications data. The company has developed tools to remove complexity when building digital experiences and automated workflows, allowing world-class teams to incite change and build a better future.
  • Nylas Alumni Fund
  • Unlimited Paid Time Off (PTO)
  • Medical, dental and vision for you & your family
  • One Medical onsite and tele-health membership for you and dependents
  • Health & DC FSA, Life insurance, with options for STD, LTD
  • 401(k) 3% match
  • Education Stipend
  • Perk card
  • Cell Phone Stipend
  • Fully Paid Parental Leave up to 12 weeks
Company Core Values
  • Customer obsession
  • Creativity
  • Velocity
  • Output-focused
  • Diversity, inclusion, and belonging
  • Open communication
  • Trust