INACTIVE
Full-Time
Junior CRM Specialist
Online luxury fashion retail platform
Junior
London, UK
Required Skills
Data Science
Management
Marketing
Excel/Numbers/Sheets
Google Analytics
Requirements
- Previous experience in a CRM role
- Experience working with an ESP (preferably Responsys)
- Experience working in a client-facing role (preferred)
- Excellent communication skills
- Outstanding execution skills with strong attention to detail
- Outstanding work planning and time management skills: ability to prioritize
- Ability to work as part of a team whilst also operating pro-actively and independently
- Ability to appropriately combine attention to detail with longer-term big-picture/strategic thinking
- Ability to translate complex technical concepts to team members and clients
- Knowledge of Microsoft Excel
- Experience with Google analytics
Responsibilities
- Management and execution of CRM Strategy for leading fashion brands
- Build a strong working relationship with the brand and support them achieve their growth targets
- Day-to-day management and execution of CRM campaigns, liaising with the brand and CRM Production Specialists to deliver campaigns on time and as per specification
- Build email campaigns and programs within our 3rd party ESP (Responsys)
- Analyse CRM performance and provide insights and recommendations to the brand based on these results
- Launch new automated personalised CRM campaigns, working with BI, Data Science and Product on data requirements
- Work with internal teams such as Product, BI and development teams to define and prioritise the CRM tech development roadmap
- Support the brand to develop and refine relevant customer segments for targeted campaigns
- Have a test-and-learn approach to new digital marketing initiatives
Farfetch's mission is to be the global platform for luxury fashion, connecting creators, curators and consumers.
Company Stage
M&A
Total Funding
$1.7B
Headquarters
, United Kingdom
Founded
2007
Growth & Insights
Headcount
6 month growth
↓ -17%1 year growth
↓ -15%2 year growth
↓ -18%INACTIVE