Full-Time

Head of Product Marketing

Updated on 5/2/2024

Contrast Security

201-500 employees

Integrates security technologies into software development

Senior

Remote in USA

Required Skills

Sales

Public Speaking

Marketing

Requirements

10+ years in enterprise product marketing spanning software and SaaS models
Experience marketing technology products to large or mid-market buyers
Excellent communication skills with an ability to articulate a product vision and messages
Strong business acumen and analytical and strategic thinking skills
Detail and results-oriented
Ability to excel in a team-oriented, collaborative, and fast-paced environment

Responsibilities

Lead overall product and solutions messaging and product launch management
Own the go-to-market strategy, process, and enablement
Define our positioning and messaging – translate features and functionality into customer benefits
Develop sales enablement programs, presentations, and tools to communicate intended value propositions that help us win
Product content – Author informative, persuasive content for delivery through multiple channels
Partner with Corporate Marketing to create compelling marketing materials and messages that span digital & print to communicate effectively, expand pipeline & drive awareness in the market
Lead Product launches – Plan the launch of new product releases and measure success
Public speaking – Present to audiences at industry events, trade shows, and customer meetings
Build data-backed measurable KPIs for all activities
Inspire action through data-driven insights and execute with operational rigor and efficiency

About the Position

We are seeking a dynamic, creative, strategic-minded leader for our Product Marketing team. As the Head of Product Marketing, you will be responsible for the global product marketing activities for Contrast Security’s innovative application security solutions. This highly visible role interfaces across product, sales, corporate marketing, and customer success to achieve success. You are responsible for defining the product and feature positioning, messaging go-to-market plan, and success metrics.

You will craft the messaging for solutions to protect applications from hackers and data breaches. You’ll conceive and develop content that helps communicate our value to customers and enables our sales organization to educate our prospects on our products and vision effectively. Attention to detail and an eye for quality are crucial, along with the ability to grasp and translate highly technical feature sets into business value propositions. It also requires you to be a strategic thinker and business savvy to drive segment opportunities.

As Head of Product Marketing, you will be the expert on our buyer and influencer personas and translate that knowledge into compelling content and sales tools.

Responsibilities

Lead overall product and solutions messaging and product launch management
Own the go-to-market strategy, process, and enablementDefine our positioning and messaging – translate features and functionality into customer benefits
Develop sales enablement programs, presentations, and tools to communicate intended value propositions that help us win
Product content – Author informative, persuasive content for delivery through multiple channels
Partner with Corporate Marketing to create compelling marketing materials and messages that span digital & print to communicate effectively, expand pipeline & drive awareness in the market
Lead Product launches – Plan the launch of new product releases and measure success
Public speaking – Present to audiences at industry events, trade shows, and customer meetings
Build data-backed measurable KPIs for all activities
Inspire action through data-driven insights and execute with operational rigor and efficiency

Qualifications

10+ years in enterprise product marketing spanning software and SaaS models
Experience marketing technology products to large or mid-market buyers
Excellent communication skills with an ability to articulate a product vision and messages, especially translating complex concepts into clear, compelling language (please feel free to share technical content and product collateral in advance; work samples will be requested)
Strong business acumen and analytical and strategic thinking skills, with the ability to draw conclusions based on data
Detail and results-oriented; skilled at both planning and hands-on execution
Ability to excel in a team-oriented, collaborative, and fast-paced environment

We are focused on building a diverse and inclusive workforce. If you’re excited about this role, but do not meet 100% of the qualifications listed above, we encourage you to apply.

What We Offer

Salary and Other Compensation

This position’s standard base pay range is $180,000 - $220,000 annually. This position is also eligible for a VCP and equity package subject to the terms of the Company’s applicable plans. When determining a candidate’s compensation, we consider several factors: geography, skill set, experience, job scope, and current market data.

Benefits

Contrast Security offers the following benefits for this position, subject to applicable eligibility requirements: Medical Insurance, Dental Insurance, Vision Insurance, 401(k) Retirement Plan with Employer Match, Life Insurance, Long Term Disability Insurance, Short Term Disability Insurance, Transit, and Commuter benefits, Flexible PTO, 56 hours of Annual Sick time, Paid Parental Leave and Paid Holidays.

Disclaimer

The salary, other compensation, and benefits information are accurate as of the date of this posting. The Company reserves the right to modify this information at any time, subject to applicable law.

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Contrast Security

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Website

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Contrast Security is an excellent place to work due to its focus on cutting-edge application security technologies like SAST, IAST, RASP, and SCA. This integration empowers developers to enhance security across the entire software development lifecycle, establishing a proactive and defense-oriented work environment. The company's commitment to securing software through advanced technology makes it a leader in the application security industry, offering employees a challenging yet rewarding career in cybersecurity.

Company Stage

Series E

Total Funding

$269M

Headquarters

Los Altos, California

Founded

2014

Growth & Insights

Headcount

6 month growth

↓ -8%

1 year growth

↓ -20%

2 year growth

↓ -32%

Benefits

Competitive compensation

Medical, dental, and vision benefits

401(k)

Flexible paid time off