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Full-Time

Lifecycle Marketing Manager

Confirmed live in the last 24 hours

HeyGen

HeyGen

AI-driven visual storytelling enhancement

AI & Machine Learning

Compensation Overview

$170k - $190kAnnually

Senior, Expert

Palo Alto, CA, USA + 2 more

Category
Brand & Creative Marketing
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Segment
Marketing
Data Analysis
Requirements
  • 5+ years of work experience in marketing
  • 3+ years directly as a lifecycle marketing manager
  • Familiarity with self-serve business models and PLG
  • Previous experience at an early or growth-stage B2B SaaS company
  • Proficiency with marketing automation platforms (strong preference for familiarity with Iterable) and analytics tools
  • Excellent communication skills
  • Ability to work with cross-functional teams
  • Self-starter with proactive mindset
Responsibilities
  • Curate and own the lifecycle marketing strategy for the entire customer journey
  • Drive user activation, engagement, monetization, and retention
  • Improve lifecycle programs through hypothesis development and testing
  • Champion learnings across the company
  • Segment audiences and create effective multi-channel programs
  • Collaborate with product marketing for new feature and product launches
  • Establish, monitor, and achieve key performance goals

Surreal specializes in an AI content generation engine that utilizes advanced artificial intelligence technology to transform visual storytelling and enhance content creation. The main focus is on leveraging AI capabilities for innovative content generation, emphasizing the use of advanced artificial intelligence technology.

Company Stage

N/A

Total Funding

$77.6M

Headquarters

Los Angeles, California

Founded

2020

Growth & Insights
Headcount

6 month growth

NaN%

1 year growth

NaN%

2 year growth

NaN%