Full-Time

Social Media Manager

Confirmed live in the last 24 hours

Colibri Group

Colibri Group

501-1,000 employees

Online learning solutions for licensed professionals

Enterprise Software
Education

Mid

Remote in USA

Category
Social Media Management
Social Media Marketing
Social Media Strategy
Social Media
Required Skills
Hootsuite
Data Analysis
Requirements
  • Bachelor's degree in Marketing, Advertising, Business, or related field is required.
  • Minimum four (4) years of experience working in social media marketing or as a digital media specialist.
  • Demonstrated experience managing multiple social media accounts effectively, preferably in the education or real estate industry.
  • Experience with increasing engagement and followings for brands you’ve managed.
  • Experience in establishing KPIs, setting up dashboards, and leveraging analytics to guide optimizations and future strategies.
  • Experience working in a complex environment and supported multiple brands with heavy localization is desirable.
  • Proficiency in social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms.
  • Excellent writing, editing, and communication skills with a strong attention to detail.
  • Proven track record of success in developing and executing social media strategies that drive measurable business results.
  • Be a creative thinker with the ability to generate innovative ideas and campaigns.
  • You have the ability to work effectively under pressure and meet deadlines in a fast-paced environment.
  • Have a curious mind, are a life-long learner, and have a passion for innovating, testing, and continually improving marketing performance.
  • Be a self-starter that enjoys working with cross functional teams while balancing multiple priorities.
Responsibilities
  • Develop and implement social media strategies that position Colibri Real Estate as a thought leader aligning with business goals and objectives across multiple brands.
  • Refine our social media strategy and adjust our content pillars around various social media channels, trends, performance analytics and evolving audiences.
  • Manage day-to-day activities on all social media platforms including but not limited to Facebook, Instagram, LinkedIn, Twitter, and YouTube while creating a bench of experts by channel to keep up with best and next practices.
  • Work closely with our brand ambassador, content and product teams to support our YouTube strategy as well as serve as one of the faces to our community.
  • Improve engagement and leverage social media to reinforce our position and become a thought leader.
  • Identify consultants, creators, and third parties that are experts in a specific social media channel to improve engagement and followings.
  • Stay up to date on social media trends as well as best and next practices; study algorithm changes and identifying trending hooks and what competitors are doing.
  • Monitor and analyze key performance metrics, providing regular reporting and actionable recommendations to senior leadership.
  • Create, curate, and manage all published content (images, video, written) across social media channels to ensure consistent branding and messaging.
  • Collaborate with marketing, sales, and content teams to ensure coordinated support of integrated campaigns and ensure social media efforts is supporting key marketing initiatives.
  • Complete other duties and special projects as requested.

Colibri Group offers online learning solutions for licensed professionals in fields like real estate, healthcare, and financial services. Using a user-friendly Software-as-a-Service (SaaS) platform, it provides pre-licensing courses and continuing education programs to help professionals maintain their credentials. The company stands out by combining subscription services with one-time course purchases, ensuring a diverse range of educational options. Colibri Group aims to deliver accessible and comprehensive learning resources that support career advancement for its clients.

Company Stage

Private

Total Funding

N/A

Headquarters

Frontenac, Missouri

Founded

1990

Growth & Insights
Headcount

6 month growth

3%

1 year growth

0%

2 year growth

3%
Simplify Jobs

Simplify's Take

What believers are saying

  • Strategic acquisitions, such as TRC Healthcare and Becker Professional Education, expand Colibri Group's market reach and enhance its educational offerings.
  • Partnerships with reputable institutions like The University of Tulsa and Buffini & Company bolster Colibri's credibility and provide students with valuable licensure preparation and career support.
  • The company's impressive metrics, including 5 million alumni and 1 million students per education cycle, indicate strong market presence and growth potential.

What critics are saying

  • The highly competitive online education market requires continuous innovation to maintain Colibri Group's market position.
  • Integration challenges from multiple acquisitions could strain resources and affect the company's operational efficiency.

What makes Colibri Group unique

  • Colibri Group's focus on licensed professionals across multiple industries, including real estate, healthcare, and financial services, sets it apart from competitors who may specialize in only one sector.
  • Their proprietary SaaS platform offers a seamless and user-friendly learning experience, which is highly praised by users and differentiates them from other online education providers.
  • The company's extensive regulatory approvals and partnerships with institutions like The University of Tulsa ensure that their courses meet high standards and provide real career advancement opportunities.

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