Full-Time
Health-ecommerce
51-200 employees
Online retailer for health and wellness products
Compensation Overview
$90k - $120k/yr
Senior
Remote in USA
Must be able to work EST hours
- Minimum of 5+ years in UX/UI design with a strong portfolio showcasing end-to-end project execution.
- Deep understanding of UX principles, user journey mapping, conversion optimization, and responsive design.
- Strong portfolio demonstrating high-quality, scalable design work and innovative problem-solving.
- Experience in e-commerce or health tech industries.
- Proficiency in Figma, Adobe Creative Suite, and other design tools.
- Solid understanding and experience designing within various CMS platforms (e.g., WordPress, Contentful, Fastr, Builder.io) and marketing technology systems.
- Strong knowledge of Design Systems, Pattern and Component Libraries.
- Knowledge of accessibility standards (WCAG) and inclusive design practices.
- Experience with project management tools like Jira or Monday.
- Knowledge of A/B testing tools and data-driven design decisions.
- Lead the complete design process from user research and ideation through wireframing, prototyping, and visual design.
- Design and optimize user experiences for both eCommerce customers and internal users across MarTech, CMS, and operational platforms.
- Conduct user research to identify customer pain points and behaviors, translating insights into actionable strategies and iterating based on usability testing and data analysis.
- Develop detailed user journey maps to pinpoint opportunities for optimization and enhance experiences across multiple touchpoints.
- Produce wireframes, prototypes, and high-fidelity UI designs optimized for usability and visual appeal across desktop, mobile, and app platforms.
- Collaborate with stakeholders to validate designs through structured UAT, ensuring alignment with user needs and business objectives.
- Work closely with product managers, engineers, marketers, and other stakeholders to align design solutions with business goals.
- Maintain adherence to brand guidelines while driving innovation in visual identity across digital platforms.
- Actively participate in Agile/Scrum workflows to prioritize tasks and deliver iterative improvements.
- Hands-on experience with CSS, Sass, and CSS variables.
- Familiarity with design tokenization processes for seamless integration between design and development.
- Proven capability in designing diverse digital marketing assets, including banners, email templates, social media graphics, and display ads.
- Understanding of performance marketing and optimizing creatives for conversion (e.g., click-through rates).
Health E Commerce operates as an online retailer focused on health and wellness products, particularly in the context of corporate wellness programs. The company simplifies the process for consumers to shop for and understand health products and services that are covered by pre-tax benefits and Medicare Advantage plans. Its main platform, WellDeserved, allows employees to easily access and utilize their wellness rewards. Health E Commerce generates revenue through its e-commerce sites, including FSAstore.com, and offers a private label line called Caring Mill, which not only provides eligible health products but also donates a portion of sales to the Children's Health Fund. The company distinguishes itself from competitors by combining e-commerce with a commitment to charitable causes, aiming to enhance consumer understanding and access to health benefits.
Company Size
51-200
Company Stage
Series A
Total Funding
$3M
Headquarters
New York City, New York
Founded
2010
Simplify's Take
What believers are saying
- Rising telehealth services create expansion opportunities for Health E Commerce's offerings.
- Increasing demand for eco-friendly products aligns with Health E Commerce's Earth Day promotions.
- Growing awareness of HSAs and FSAs expands Health E Commerce's customer base.
What critics are saying
- Rapid telehealth growth may increase competition from larger healthcare providers.
- New CEO Zack Peckham's strategic shifts could disrupt operations if not managed carefully.
- Reliance on FSA and HSA funds is risky if tax laws change.
What makes Health-ecommerce unique
- Health E Commerce simplifies health benefits shopping with its flagship brand, WellDeserved.
- The company offers exclusive FSA and HSA-eligible products through FSAstore.com and HSAstore.com.
- Caring Mill, their private label, supports charity with a portion of sales donated.
Help us improve and share your feedback! Did you find this helpful?
Benefits
Health Insurance
Dental Insurance
Vision Insurance
401(k) Company Match
Paid Parental Leave
Unlimited Paid Time Off
Monthly wellness & internet reimbursements
Professional Development Budget
Mental Health Support
Remote Work Options
Growth & Insights and Company News
6 month growth
↑ 0%1 year growth
↓ -1%2 year growth
↑ 1%Higher contribution limits for 2026 give individuals and families more opportunity to save money and pay for eligible healthcare products and servicesDALLAS, May 5, 2025 /PRNewswire/ -- The popularity of health savings accounts (HSAs) continues to soar as individuals and families realize the financial potential of these tax-advantaged healthcare accounts. To help more than 35 million individuals and families increase their savings and put more of their pre-tax income to work protecting their health and wellbeing, HSA Store is sharing five little-known facts about HSA contribution limits
Special pricing on telehealth services offered during the month of May for millions of individuals and families enrolled in tax-free flexible spending accounts (FSAs) and health savings accounts (HSAs)DALLAS, May 1, 2025 /PRNewswire/ -- Health-E Commerce® , parent brand to FSA Store and HSA Store , the first and leading online stores dedicated exclusively to selling FSA- and HSA-eligible products and telehealth services, announced today the launch of an extended promotion focused on improving mental health, sleep, weight management, and foot pain. The "Health to Rest, Feel Your Best" promotion runs May 1 - 31 and delivers discounts on select telehealth services that can be purchased with tax-free FSA and HSA funds.Find special savings throughout the month of May on telehealth services to support mental and physical health at FSA Store and HSA Store during the Health to Rest promotion."FSA- and HSA-eligible telehealth services give consumers timely access to qualified clinical care for conditions that, if left untreated, can complicate health and lessen quality of life over time," said Keri Kaiser, chief revenue officer for Health-E Commerce. "Our latest campaign delivers savings on personalized treatments from a selection of our most popular telehealth collaborators to help individuals and families choose the services that best meet their needs."This extended telehealth promotion will feature discounts from four popular FSA- and HSA-eligible services, including:BetterHelp (Receive 30% off the first month of online therapy). Studies show that one-in-five adults are affected by mental health conditions every year. FSA users can find support for mental health needs like anxiety, stress, depression, and more with therapy services from BetterHelp. Subscribers can choose from thousands of licensed mental health specialists and can schedule virtual and in-person counseling.show that one-in-five adults are affected by mental health conditions every year
In honor of Earth Day, FSA Store and HSA Store are offering special savings on over 100 sustainable products for everyday health from leading brandsDALLAS , April 22, 2025 /PRNewswire/ -- FSA Store and HSA Store, the leading online sites for exclusively eligible flexible spending account (FSA) and health savings account (HSA) shopping and education, is celebrating Earth Day by featuring over 100 sustainable and eco-friendly products that are medicine cabinet staples.FSA Store and HSA Store are offering special savings on over 100 eco-friendly and sustainable healthcare products to celebrate Earth Day."Healthcare experts recommend refreshing your supply of over-the-counter and prescription medications every six months to eliminate the potential of using medications that have become ineffective or that could even potentially be harmful," said Keri Kaiser, chief revenue officer, Health-E Commerce, the parent brand to FSA Store and HSA Store. "We're making it easy and affordable to keep healthcare essentials current, while paying tribute to the environment by choosing sustainable products and brands."During the month of April, the company is highlighting earth-friendly brands that support key areas of everyday health, including:Sun protection and skin care. Protecting skin of all ages from harmful UV rays is essential, as is managing acne, eczema, and other skin conditions. Tax-free FSA and HSA funds can be used to purchase skin-protecting SPF products from brands like Babo Botanicals , MDSolar Sciences , Colorscience , and Cocokind. If you accidentally have too much fun in the sun, skin balms and remedies from Derma-E and Kinfield can help ease the painful sunburns and foster healing.Protecting skin of all ages from harmful UV rays is essential, as is managing acne, eczema, and other skin conditions. Tax-free FSA and HSA funds can be used to purchase skin-protecting SPF products from brands like , , , and
The company's growing selection of telehealth services includes prescription weight management medications to support health at FSA Store® and HSA Store®DALLAS, April 17, 2025 /PRNewswire/ -- Health-E Commerce, parent brand to FSA Store and HSA Store, has introduced a new online shopping experience for consumers who want to use tax-free FSA and HSA funds to achieve and maintain a healthy weight. The new online shopping experience features access to leading prescription weight loss services through Health-E Commerce's telehealth collaborations, and streamlined access to over-the-counter products and devices that support overall health
Health-E Commerce partners with Daybreak for CPAP alternatives.