Full-Time

Events & Community Manager

Updated on 11/18/2024

CarGurus

CarGurus

1,001-5,000 employees

Online marketplace for buying and selling cars

Data & Analytics
Automotive & Transportation
Consumer Software

Mid

London, UK

Hybrid position requiring in-office presence.

Category
General Marketing
Copywriting Marketing
Growth & Marketing
Required Skills
MailChimp
Hootsuite
Google Analytics
Requirements
  • 3+ years’ experience working in a marketing or business development role
  • Proven event organisation and delivery
  • Good knowledge of luxury and performance cars
  • Experience with copywriting to a very high standard
  • Self-driven, creative and analytical
  • Ability to travel and work weekends occasionally
  • Experience using a social scheduling tool, such as Hootsuite or Buffer
  • Experience using analytics tools such as Google Analytics
  • Experience using an email marketing platform, such as Marketo, Sailthru or Mailchimp
Responsibilities
  • Manage, nurture and grow our event portfolio and event partnerships
  • Pitching our events to secure exciting new venues around the UK
  • Selling exhibition space and sponsorship
  • Engage with our community online, curating discussions and promoting events in our forums
  • Manage budgets including billing exhibitors and balancing expenditure
  • Event operations including risk assessments and managing procurement for suppliers, contractors and talent
  • Travel around the UK and to France for the set up and delivery of our events
  • After each event, you’ll gather feedback from attendees and forum discussions to refine and enhance future events
  • Develop social media and content strategies to promote events and encourage engagement
  • Write compelling articles to promote events and review them afterwards
  • Build and nurture relationships with the PistonHeads community at every event, online and offline
  • Build, schedule and report on email campaigns
  • Grow brand awareness across multiple platforms

CarGurus is an online marketplace that connects buyers and sellers of new and used cars, primarily in the United States, with additional operations in Canada, the United Kingdom, and Germany. The platform allows users to search for vehicles, compare prices, and read reviews, utilizing advanced algorithms to rank listings based on price, dealer reputation, and vehicle history. This data-driven approach provides users with transparency, helping them find the best deals, which distinguishes CarGurus from traditional car buying methods. The company generates revenue mainly through subscription fees charged to dealerships for listing their inventory, along with advertising services and value-added offerings like financing options and vehicle history reports. In a competitive market that includes other platforms like AutoTrader and Cars.com, CarGurus has established a significant presence by focusing on user-friendly features and data transparency.

Company Stage

IPO

Total Funding

$7.5M

Headquarters

Cambridge, Massachusetts

Founded

2006

Growth & Insights
Headcount

6 month growth

0%

1 year growth

4%

2 year growth

11%
Simplify Jobs

Simplify's Take

What believers are saying

  • CarGurus' expansion into new office space in Addison, Texas, indicates growth and potential for increased market presence.
  • The company's continuous innovation, such as the rollout of AI features, demonstrates a commitment to enhancing user experience and operational efficiency.
  • Investment from entities like Daiwa Securities Group Inc. reflects confidence in CarGurus' business model and growth prospects.

What critics are saying

  • The highly competitive automotive marketplace requires CarGurus to continuously innovate to maintain its market position.
  • Economic fluctuations and high interest rates can impact consumer affordability and inventory turnover, posing challenges for sustained growth.

What makes CarGurus unique

  • CarGurus leverages advanced algorithms to rank listings based on price, dealer reputation, and vehicle history, providing a data-driven approach that sets it apart from traditional car buying methods.
  • The platform's focus on transparency and user-friendly interface distinguishes it from competitors like AutoTrader and Cars.com.
  • CarGurus' integration of AI-powered insights to help dealers adjust prices and boost sales further enhances its competitive edge.

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