Full-Time

Senior Product Marketing Manager

Updated on 1/14/2025

Postman

Postman

1,001-5,000 employees

API development and collaboration platform

Enterprise Software
Healthcare

Compensation Overview

$160k - $200kAnnually

+ Equity Package

Senior

San Francisco, CA, USA

Employees are expected to come into the office 3 days a week.

Category
Product Marketing
Product
Requirements
  • Experience launching a product from no code written to GA, to first $100 million
  • Experience in a land and expand GTM model
  • 6-8 years product marketing experience in a B2B SaaS
Responsibilities
  • Create impactful onboarding programs and content for new customers, show them how to maximize their investment with tailored product education and measuring activation to ensure customers’ long-term success
  • Partner with the post-sales organization to drive awareness and adoption of new Postman product innovations
  • Build impactful messaging that communicates the value proposition of Postman, targeted at key buyer personas
  • Own the Bill of Materials (BOM) around post-sales success on the Postman platform to ensure customers and field teams are maximizing the value realized by enterprise clients
  • Monitor market trends and customer feedback (voice of customer) to inform product development and marketing strategies
  • Drive GTM strategy for the post-sales organization in collaboration with product and enterprise product marketing counterparts
  • Partner with customer success to develop executive-level narratives and programs to drive awareness and influence among key buyers

Postman provides a platform for API development that helps developers and organizations design, test, document, and monitor APIs. The platform allows teams to collaborate effectively by sharing and managing APIs, which streamlines the development process. Postman operates on a subscription-based model, offering different pricing tiers for individual developers, small teams, and large enterprises, while also providing a free tier to attract new users. Unlike many competitors, Postman has played a significant role in supporting critical data exchange during the COVID-19 pandemic by offering API collections that enable access to real-time data for healthcare professionals and government agencies. The company's goal is to enhance the API development experience and facilitate better collaboration among development teams.

Company Stage

Series D

Total Funding

$422.2M

Headquarters

San Francisco, California

Founded

2014

Growth & Insights
Headcount

6 month growth

0%

1 year growth

-2%

2 year growth

0%
Simplify Jobs

Simplify's Take

What believers are saying

  • Postman's acquisition of Orbit enhances community engagement on the API Network.
  • Release of Postman v11 aligns with AI integration trends, boosting developer productivity.
  • Gartner predicts 80% of enterprises will use generative AI APIs by 2026.

What critics are saying

  • Rapid adoption of generative AI tools could increase competition for Postman.
  • Explosive API growth may challenge Postman's API management capabilities by 2025.
  • Data breaches due to exposed API secrets pose a significant security risk.

What makes Postman unique

  • Postman offers a comprehensive API development environment for developers and enterprises.
  • The platform supports API-first development, automated testing, and developer onboarding.
  • Postman's subscription model caters to individual developers, small teams, and large enterprises.

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Benefits

Accidental Death & Dismemberment Insurance.

Dental Insurance.

Disability Insurance.

Flexible Spending Account (FSA)

Health Savings Account (HSA)

Life Insurance.

Mental Health Care.

Occupational Accident Insurance.