Full-Time

Sr. Growth Marketing Data Scientist

Philo

Philo

51-200 employees

Subscription-based online TV streaming service


Compensation Overview

$2,000Annually

Senior, Expert

Remote

Required Skills
Python
Data Science
R
Git
SQL
Marketing
Data Analysis
Requirements
  • 10+ years of experience in a Data Science role
  • Demonstrated ability to influence product roadmaps and business decisions with data
  • Proven expertise in building and improving marketing attribution models, including techniques such as Bayesian methods for hierarchical modeling, ridge regression, and methods for handling missing data
  • Proven expertise in experimental design (including but not limited to A/B testing), principles of causal inference, and statistical techniques
  • Experience with relational databases and SQL
  • Strong written and verbal communication skills, with the ability to explain and present analytical methodology and results to non-technical audiences
  • Expert with statistical analysis in either R or Python
  • Strong analytics fundamentals - a degree in statistics, economics, a related field, or similar professional experience
  • Experience in writing production-quality code in R or Python and delivering software tools in an iterative fashion using software engineering best practices around version control, review, and automated testing
Responsibilities
  • Build a deep understanding of how subscribers are acquired on each of our streaming platforms, including where they run into problems as well as proposing new approaches
  • Develop a unified approach to measuring marketing performance by combining multiple methods of marketing measurement including Marketing Mix Modeling (MMM), Geo-based experimentation, and Multi-touch Attribution (MTA) to evaluate and iteratively optimize the performance of our marketing efforts
  • Collaborate with groups company-wide (e.g. business development, advertising operations, marketing, and support) on KPIs, including lifetime value measurement and optimizing customer acquisition costs
  • Establish curated dashboards and reporting that will serve as the primary source by which we evaluate the performance of our growth efforts
  • Run queries to support ad-hoc product questions and create Mode dashboards and other visualizations for stakeholders
  • Own your analytics projects, proactively identify issues and opportunities, test hypotheses, and propose solutions
  • Create and analyze surveys to understand consumer perceptions and to reinforce qualitative research findings
  • Build and deploy machine learning and statistical models such as Customer Lifetime Value, Segmentation, time-series forecasting end to end through scoping, researching, prototyping, and productionizing with tools such as Git, Sagemaker, dbt, Robyn

Philo has successfully redefined the TV experience by offering over 60 top-rated channels, unlimited DVR, and multi-device streaming without the need for a traditional cable subscription. The company's competitive advantage lies in its cost-effective, user-friendly platform that includes popular channels like A&E, AMC, Discovery Channel, and Comedy Central. As an industry leader in the streaming service market, Philo's commitment to customer satisfaction is evident in its 7-day free trial offer, allowing potential subscribers to experience the service before making a commitment.

Company Stage

Series B

Total Funding

$144.8M

Headquarters

San Francisco, California

Founded

2011

Growth & Insights
Headcount

6 month growth

3%

1 year growth

7%

2 year growth

42%
INACTIVE