Job Description
The Media Assistant is an important member of the Planning team which pursues and activates against meaningful insights with the goal of driving measurable results. Planning Assistants receive in-depth training and continue their professional development by gaining experience and skills via on-the job experience. The Planning Assistant’s key skills-set includes analytical skills, math proficiency, demonstrated creative thinking, and great attention to detail.
Responsibilities
- Assist the Planners and Supervisors in managing and executing approved media plans (all media).
- Assist in the development and organization of supportive data for plans and recommendations.
- May often communicate with local Field clients regarding tactical aspects of the media plans and to assist in facilitating information and answering questions.
- Manage contracts/ insertion orders and any resulting revisions with media vendors.
- Responsible for inputting non-broadcast/OLV media buys and managing any discrepancy reconciliations including actualizing media spending
- Assist with billing process.
- Responsible for updating blocking charts, budgets, and budget summaries,
- Assist with media research and day-to-day communication with creative account team members as appropriate.
- Update competitive media reports and technical support for presentation materials.
Qualifications
- Bachelor’s degree; degree or concentration in advertising, marketing, business administration, and communications preferred
- Track record of success throughout post-secondary career and previous employment
- Strong quantitative skills, including analytical abilities and math proficiency
- Solid verbal and written communication skills
- Technical proficiency, particularly with Excel, Word and PowerPoint
- Demonstrated critical thinking and problem solving abilities
- Able to work successfully with teams, handling multiple projects and meeting tight deadlines under pressure
- Detail-oriented and able to produce accurate work product