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Full-Time

International Marketing Manager

Posted on 8/21/2024

Circle

Circle

1,001-5,000 employees

Provides regulated digital currency USDC

Crypto & Web3
Fintech

Compensation Overview

$130k - $170kAnnually

+ Bonus + Equity + Benefits

Senior, Expert

Los Angeles, CA, USA

Remote first in the US, implying potential in-office presence.

Category
Brand & Creative Marketing
Growth & Marketing
Required Skills
Hubspot
SEO
Marketing
Requirements
  • 5+ years of experience in Global Marketing, Influencer Marketing, Campaign Marketing or Partner Marketing preferred.
  • Expertise in B2B campaign and/or B2B2C design and deployment, message development & results analysis, and reporting at a global scale.
  • Proven track record of developing and executing successful marketing in diverse markets.
  • Strong understanding of digital marketing channels, including SEO, SEM, social media, and email marketing.
  • Exceptional collaboration skills and the ability to credibly engage with cross-functional leaders to drive results.
  • Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously.
  • Ownership and accountability of multi-channel in market initiatives and programs.
  • Exceptional interpersonal skills, including strong verbal, listening, and written communication.
  • Demonstrated success navigating complex business environments and driving efficient and effective execution.
  • Experience/familiarity with 6Sense, Seismic, HubSpot, Slack, Apple MacOS, and GSuite preferred.
  • An appetite for work travel.
  • Fluency in oral and written English. Bi-lingual is a plus.
Responsibilities
  • Aid in the development and implementation of integrated marketing campaigns to support business objectives. This will include helping plan and execute parts of country-launch events, activations, and more.
  • Help develop our localization and translation approach for marketing materials to ensure cultural relevance and effective communication in different regions including content, website, and campaign assets.
  • Develop and execute influencer marketing strategies to enhance brand awareness and reach target audiences globally.
  • Build and maintain relationships with agencies in all of our priority markets.
  • Collaborate with demand generation, product marketing, and other teams to align marketing efforts and drive business growth globally including Marketing, Business, Internationalization, and our Legal teams.
  • Monitor and analyze marketing performance metrics to track the effectiveness of our global marketing initiatives and optimize strategies for continuous improvement. outcomes, and identified opportunities.

Circle offers USDC, a regulated digital currency that enables near-instant, near-zero cost settlements and fully programmable capabilities, facilitating over $1.4 trillion in transactions. The main technologies/methods used include public blockchains for payments and financial applications.

Company Stage

Seed

Total Funding

$1.2B

Headquarters

Boston, Massachusetts

Founded

2013

Growth & Insights
Headcount

6 month growth

-6%

1 year growth

-3%

2 year growth

3%
Simplify Jobs

Simplify's Take

What believers are saying

  • Achieving MiCA compliance and an EMI license from France positions Circle for significant growth and acceptance in the European market.
  • The partnership with Chainlink could drive institutional adoption of stablecoins, opening new revenue streams and enhancing Circle's market position.
  • Circle's focus on regulatory compliance and strategic partnerships may attract more developers and financial institutions to its platform, fostering innovation and expansion.

What critics are saying

  • Regulatory changes and compliance costs in different jurisdictions could impact Circle's operational efficiency and profitability.
  • The competitive landscape of stablecoins is intense, with major players like Tether and Binance USD posing significant challenges.

What makes Circle unique

  • Circle's compliance with the EU's MiCA regulations and attainment of an EMI license from France sets it apart as a leader in regulatory adherence within the stablecoin market.
  • The strategic partnership with Chainlink to expand stablecoin utility for institutions highlights Circle's commitment to integrating stablecoins into mainstream financial systems.
  • Circle's dual offering of USDC and EURC stablecoins provides a diversified approach to stablecoin issuance, catering to both USD and Euro markets.

Benefits

Paid time off - We offer flexible paid time off — take what you need as long as it works with you and your team, and all Circle employees get mobile phone and home office reimbursements.

Health coverage - No matter where you live, we offer a market competitive suite of benefits. Enroll in health, dental, vision, disability, and life insurances, and Circle covers some or all of the premiums.

Invested in your future - All U.S. full-time and part-time employees enjoy 401(k) and pensions (with 4% company match if you contribute 5% or more), and share Circle’s success via company equity awards.

Learning & development - Your individual growth and development is important to us and we provide the resources to help you grow your career while at Circle.

INACTIVE