INACTIVE
Full-Time
Senior Creative Strategist
Posted on 3/3/2023
Global creative agency driving impactful business relevance
Consulting
Consumer Goods
Senior
Remote
Requirements
- 3+ years of advertising experience, developing and creating for digital / social strategies + campaigns. Bachelor's degree a plus
- A strong understanding of what makes good copy and how to connect to a diverse customer base
- Experience with Facebook Ads Manager and an understanding of terms like: ROAS, CTR, CVR
- Be adaptable, understanding and enforcing that a big idea can come from anywhere
- Understanding of industry and digital best practices coupled with a strong knowledge of platform/Industry/creative trends, in order to articulate and strategically apply to creative executions
- Have a strong creative vision and understanding of client/ agency business needs and objectives, with a strong understanding of a brand in different spaces
- Excellent written and verbal communication skills
- Quick learner
- High EQ
- Ability to maintain composure in high-pressure situations
- Some design or production experience (Photoshop, Premiere Pro, etc)
- Can combine creativity and analytics with the ability to convert into a story
- Innate curiosity and ability to adapt + be flexible, whether with new tools, platforms, processes, etc
- Exact compensation may vary based on skills, experience, and location
- Base Salary $95K - $125K
- Employer-sponsored 401k with match
- Medical, Dental, and vision coverage
- Unlimited PTO
- Caregiver (Parental) Leave
- Health and Wellness benefits
Responsibilities
- Take full ownership of a variety of clients' creative strategy and execution from ideation through post-production
- Develop insights and deep analysis of creative performance across multiple platforms, and use these insights to inform future creative plans
- Work closely with Vayner production and post-production teams to execute the creative plan. Write briefs and copy for individual ads and ad text/headline, and provide detailed feedback to guide Editors in executing your briefs
- Function as team's subject matter expert and go-to leading authority on assigned clients
- Collaborate with inter-agency departments and teams to develop a variety of content needs that meets creative and strategic criteria (client briefs, feedback, client KPIs, etc.), and delivers on measurable business results for your client
- Operate as quality control for all creative developed for your clients
- Act as a dotted line to Director of Creative Strategy to ensure creative excellence and meeting of brand objectives
- Create detailed pitch decks that explain your creative approach to the Director of Creative Strategy and to the client
- Assist in the development of productions such as photo and video shoots. Be able to explain your vision to Creators
- Must understand, articulate, and strategically apply the latest platform, industry, creative trends, and digital best practices, always seeking the next opportunity for your brands
- Assist Director of Creative Strategy in streamlining creative processes to improve team structure at a wider level, providing input on wider operational systems as needed. If you see an inefficiency, call it out!
VaynerMedia, a global creative and media agency, stands out for its consumer-centric approach, leveraging real-time consumer reactions to drive impactful business results. With a blend of traditional and modern storytelling techniques, the company respects both long-form and short-form content, demonstrating its adaptability in an ever-evolving digital landscape. Its recognition at prestigious industry events like Cannes Lions, the Clio Awards, and The Webby Awards, further underscores its industry leadership and competitive edge.
Company Stage
N/A
Total Funding
N/A
Headquarters
New York, New York
Founded
2009
Growth & Insights
Headcount
6 month growth
↑ 0%1 year growth
↓ -2%2 year growth
↑ 19%INACTIVE