Full-Time

Marketing Manager

Updated on 2/11/2025

FalconX

FalconX

201-500 employees

Institutional crypto trading platform for financial institutions

Fintech
Crypto & Web3

Compensation Overview

$149k - $201kAnnually

+ Overtime Compensation + Performance-linked Bonus + Equity Participation + 401k Retirement Plan

Senior

New York, NY, USA

This role is expected to sit in the New York City office three days a week.

Category
General Marketing
Growth & Marketing
Required Skills
Market Research
MailChimp
Lead Generation
Hubspot
Marketing
Data Analysis

You match the following FalconX's candidate preferences

Employers are more likely to interview you if you match these preferences:

Degree
Experience
Requirements
  • Bachelor's degree in Marketing, Business, Communications, or a related field
  • 5-7 years of experience in a marketing role, specifically in financial services, B2B Fintech, and/or crypto
  • Experience with institutional finance organizations such as hedge funds, investment banks, mutual funds, etc.
  • Strong written and verbal communication skills
  • Proficient in digital marketing tools (e.g., Mailchimp, HubSpot, Paid ads) and project management software
  • Familiar with lead generation tactics and sales enablement strategies
  • Analytical mindset with the ability to interpret data and derive insights
  • Excellent organizational skills and attention to detail
  • Ability to work in a fast-paced, collaborative environment
Responsibilities
  • Assist in the planning, execution, and analysis of marketing campaigns across various channels (email, social media, paid advertising, etc.)
  • Develop and implement lead generation strategies to attract and nurture prospective institutional clients such as Hedge Funds, Asset Managers, HNWI, and Family Offices
  • Support the organization and promotion of virtual and in-person events, including webinars and conferences and tracking efficacy of engagements
  • Work closely with the sales team to align marketing efforts with their needs and provide them with quality leads and sales enablement materials
  • Conduct market research and competitive analysis to identify opportunities and trends
  • Create engaging content (articles, infographics, videos, etc.) to support marketing initiatives
  • Monitor and report on campaign performance, providing insights and recommendations for optimization

FalconX provides an Institutional Crypto Trading Platform that caters to financial institutions dealing with digital assets like Bitcoin and Ethereum. The platform simplifies trading by ensuring clear price discovery and efficient trade execution, allowing clients to trade without hidden fees. Trusted by major financial institutions, FalconX offers tailored services such as trade execution, credit, and treasury management. The company's goal is to deliver a reliable trading experience for institutional investors in the rapidly changing crypto market.

Company Size

201-500

Company Stage

Series D

Total Funding

$415.4M

Headquarters

San Mateo, California

Founded

2018

Simplify Jobs

Simplify's Take

What believers are saying

  • Acquisition of Arbelos Markets strengthens FalconX's position in the crypto derivatives market.
  • Launch of auto-liquidation service enhances capital efficiency for APAC crypto miners.
  • New FX desk in London expands FalconX's service offerings into traditional markets.

What critics are saying

  • Increased competition in crypto derivatives could pressure FalconX's profit margins.
  • Regulatory scrutiny may impact the adoption of FalconX's auto-liquidation service in APAC.
  • Expansion into FX market may lead to integration challenges and operational risks.

What makes FalconX unique

  • FalconX eliminates slippage and hidden fees using advanced data science techniques.
  • The platform is trusted by major financial institutions for its reliability and effectiveness.
  • FalconX offers a comprehensive suite of services tailored for institutional clients.

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Benefits

Hybrid Work Options

Performance Bonus

Company Equity

Growth & Insights and Company News

Headcount

6 month growth

-2%

1 year growth

-1%

2 year growth

-2%
Stock Titan
Jan 6th, 2025
Falcon Gold Raises $975K for Exploration

Falcon Gold Corp. completed a non-brokered private placement, raising over $975k across three tranches. The final tranche raised $380k by issuing 6.67 million Quebec flow-through units at $0.045 each and 2.29 million non-flow-through units at $0.035 each. Proceeds will fund exploration in Newfoundland, Ontario, and Quebec, and support working capital. The company paid $21k in finder's fees and issued 465,666 finder's warrants. All securities are subject to TSX Venture Exchange approval.

PYMNTS
Jan 3rd, 2025
This Week In Web3 Innovation: Crypto Policies, Payments And Stablecoins

It finally happened. In 2024, bitcoin topped $100,000, capping off a year of growing mainstream adoption and technological innovation. Will 2025 bring cryptocurrency fans similar good fortune? Certain experts think bitcoin, the first cryptocurrency, could double its record-high valuation and reach $200,000. But bitcoin’s rise is just one chapter in the ongoing story of cryptocurrency’s evolution and the blockchain industry’s maturation. The future of digital assets is not just about price points and market caps — it’s about how these Web3 technologies are working to reimagine digital finance and commerce on a global scale

PR Newswire
Jan 2nd, 2025
Falconx Expands Global Derivatives Footprint With Acquisition Of Arbelos Markets

SAN MATEO, Calif., Jan. 2, 2025 /PRNewswire/ -- FalconX, a leading digital asset prime broker, today announced its acquisition of Arbelos Markets, a trading firm specializing in crypto derivatives led by industry veterans Joshua Lim, Shiliang Tang, and Sergio Almada Monter. FalconX operates FalconX Bravo Inc., the first CFTC approved swap dealer focused on cryptocurrency derivatives, and this acquisition further reinforces the firm's commitment to expanding its derivatives business and strengthens its position as one of the largest crypto derivatives dealers in the market.The institutional market has seen significant growth in the last year, driven by positive regulatory momentum along with the growth of ETF and derivatives markets. Similar to traditional asset classes, crypto derivatives will continue to scale to be many multiples of spot markets. FalconX has built a leading position in the derivatives market, consistently ranking as one of the top liquidity providers on Deribit. This acquisition will further enhance FalconX's capabilities to provide customers with access to deeper liquidity and bespoke derivatives solutions, supporting institutions with a more sophisticated and diversified range of trading strategies."With over 60% of global derivatives trading activity happening OTC in traditional markets, this acquisition solidifies FalconX's position as the go-to platform for derivatives liquidity", said Raghu Yarlagadda, CEO of FalconX

The Block
Jan 2nd, 2025
Bitcoin Layer 2 Bitlayer reaches $300 million valuation with new funding from Franklin Templeton and others

Bitcoin Layer 2 developer Bitlayer Labs has raised $11 million in a Series A funding round at a $300 million valuation.

BeInCrypto
Jan 1st, 2025
FalconX Posts Record Quarter, Plans to Acquire Arbelos Derivatives Market

FalconX to acquire Arbelos.