Full-Time

Demand Generation Lead

Posted on 12/5/2024

Airbyte

Airbyte

51-200 employees

Data integration platform with extensive connectors

Data & Analytics
Enterprise Software

Compensation Overview

$142k - $200kAnnually

+ Equity Package

Senior

H1B Sponsorship Available

San Francisco, CA, USA

Requires in-person presence in the Embarcadero office weekly.

Category
Growth Marketing
Growth & Marketing
Required Skills
Hubspot
Salesforce
Data Analysis

You match the following Airbyte's candidate preferences

Employers are more likely to interview you if you match these preferences:

Degree
Experience
Requirements
  • 5+ years of experience in GTM engineering, demand generation, growth marketing, or a related field, with a track record of success in B2B tech, SaaS, or data infrastructure industries.
  • Demonstrated expertise in lifecycle marketing and customer journey optimization, with strong knowledge of ABM and nurturing techniques.
  • Strong analytical skills and experience using data to drive decision-making; proficiency with analytics, CRM and modern GTM tools (e.g., Salesforce, HubSpot, Clay, and more).
  • Ability to think strategically and creatively to develop innovative campaigns and engage target audiences.
  • Crystal clear communication and ability to make complex topics simple.
  • Ability to go above and beyond to ensure the success of projects.
  • Alignment with company values.
Responsibilities
  • Develop and execute demand gen strategy: design and implement innovative multi-channel demand generation campaigns targeting both technical practitioners and decision-makers.
  • Pipeline acceleration and growth: partner with Sales and RevOps to implement scalable lead scoring, warm outbound, ABM, and nurture strategies that accelerate the buyer journey.
  • Account-Based Marketing: design and implement targeted ABM campaigns to engage key accounts, collaborating closely with the broader GTM organization and overseeing their execution.
  • Marketing Operations & Automation: oversee marketing operations, implementing best practices in lead scoring, segmentation, and automation to maximize efficiency and data accuracy.
  • Performance Analysis & Optimization: define, track, and report on key performance metrics, making data-driven adjustments to enhance ROI, engagement, and conversion rates across the lifecycle.
  • Leverage technical expertise and build the GTM stack: build and optimize data-driven marketing workflows using new emerging tools, including lead enrichment, automated outreach, personalization, and ABM to amplify campaign effectiveness.
  • Cross-Functional Collaboration: partner with Product, Sales, and GTM leaders to ensure alignment on goals, share insights, and drive cohesive strategies that support business objectives.
Desired Qualifications
  • Strong management skills and ability to lead a high performing team.

Airbyte provides a data integration platform that helps businesses efficiently move and replicate their data. Its main feature is a large catalog of connectors that users can quickly build or modify, allowing them to set up data pipelines in a matter of minutes. This capability saves companies time and resources that would otherwise be spent on developing and maintaining their own data infrastructure. Airbyte is known for its stability and user-friendliness, enabling clients to concentrate on delivering value rather than managing data logistics. The company uses a freemium model, offering a free version called Airbyte Cloud, along with paid support and enterprise features, making it accessible to businesses of all sizes. Additionally, Airbyte provides both self-hosted and cloud-hosted options to cater to different needs. The company's goal is to simplify data management for its users while keeping them informed about industry trends through a newsletter sent to over 20,000 subscribers.

Company Stage

Series B

Total Funding

$176.3M

Headquarters

San Francisco, California

Founded

2020

Growth & Insights
Headcount

6 month growth

-2%

1 year growth

0%

2 year growth

-5%
Simplify Jobs

Simplify's Take

What believers are saying

  • Airbyte's partnership with DataStax enhances capabilities for generative AI applications.
  • The launch of PyAirbyte taps into the growing popularity of Python among data engineers.
  • Achieving Elite Technology Tier Partner status with Snowflake boosts enterprise trust.

What critics are saying

  • Increased competition from platforms like Singer and Meltano could impact market share.
  • Potential security vulnerabilities in open-source software pose risks to data integrity.
  • Dependence on third-party platforms like Snowflake could disrupt partnerships.

What makes Airbyte unique

  • Airbyte offers an extensive catalog of connectors for efficient data movement.
  • The platform supports both self-hosted and cloud-hosted versions for flexibility.
  • Airbyte's freemium model allows businesses to scale services as they grow.

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Benefits

Fully remote flexible work environment

Unlimited PTO

Co-working space

Parental leave

Sponsored travel

Open book policy

Continuous learning/training policy

Medical, dental, & vision coverage

Healthcare insurance stipend

Mental health support

401k

FSA

Work Visas

INACTIVE