Performance Marketing Manager
B2B, Paid Search
Posted on 11/7/2023
INACTIVE
Uber

10,001+ employees

Ride-sharing app
Company Overview
Uber's mission is to reimagine the way the world moves for the better. The company operates a ride-sharing platform that provides more than 15 million rides each day.
Consumer Software
Data & Analytics

Company Stage

N/A

Total Funding

$24.8B

Founded

2009

Headquarters

San Francisco, California

Growth & Insights
Headcount

6 month growth

-2%

1 year growth

3%

2 year growth

1%
Locations
New York, NY, USA
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Data Science
Google AdWords
Marketing
Data Analysis
CategoriesNew
Growth & Marketing
Requirements
  • A Bachelor's degree or equivalent experience
  • 7+ years with Google Ads and/or other paid channels management in a fast-paced, high-growth environment
  • Deep expertise in user acquisition and re-engagement for B2B verticals
  • Deep understanding of web-based media buying, tracking, and attribution
Responsibilities
  • Paid search channel management and automation of B2B / Uber For Business campaigns across different verticals
  • Manage global paid search B2B campaigns for B2B / Uber For Business initiatives
  • Own channel roadmaps, experimentation, and ideation of new ways to deliver growth for the B2B category
  • Drive conversations with our partners in AdTech product, engineering, analytics, and data science to facilitate best-in-class B2B campaign performance
  • Understand best practices, drive for process improvements, and find new ways of operating, with a focus on simplification, scale and productivity
  • Be an expert in internal processes in order to provide the best outcome for internal stakeholders
  • Manage the day-to-day delivery of technology integrations and work across cross-functional teams to keep integrations moving forward
  • Lead complex cross-functional projects around measurement, testing, and health checks from ideation to implementation
Desired Qualifications
  • Strong familiarity and passion for data-driven lifecycle marketing, customer marketing and retention, and testing frameworks at scale
  • Technical understanding of marketing and analytics technologies associated with the role
  • A self-starting and ownership attitude to seize opportunities to make an impact