Full-Time

Product Marketing Manager

Updated on 4/26/2024

MasterClass

MasterClass

501-1,000 employees

Online learning platform with world-renowned instructors

Entertainment

Compensation Overview

$120,000 - $141,750Annually

+ Equity + Comprehensive Benefits

Junior, Mid, Senior

San Francisco, CA, USA

Required Skills
Agile
Sales
Marketing
Requirements
  • 4-6 years of product marketing experience with a focus on enterprise or B2B or B2B2C solutions
  • Experience in smaller, agile, fast moving atmospheres
  • Bachelor's degree in Marketing, Business, or a related field. MBA is a plus.
  • Excellent written and verbal communication skills.
  • Demonstrated ability to collaborate effectively with cross-functional teams, especially Sales, Content and Product
Responsibilities
  • Work collaboratively with product and marketing teams to create value propositions and positioning, launch and drive adoption of new products and features through sales enablement, events, webinars and lifecycle marketing
  • Help define integrated marketing strategy and creative positioning for new Enterprise class launches
  • Work cross-functionally to develop audience insights, messaging, and content for current and new products
  • Use data and insights to guide launch strategy and optimization recommendations

MasterClass stands out as a unique learning platform that offers unlimited access to lessons from world-renowned experts across diverse fields, providing a personalized and immersive learning experience. The company's competitive edge lies in its high-quality, cinematic content and the caliber of its instructors, which include industry leaders and celebrities. Its flexible, on-demand streaming service, coupled with comprehensive workbooks, allows learners to absorb knowledge at their own pace, making it a compelling choice for those seeking to learn from the best in the business.

Company Stage

Series F

Total Funding

$459.5M

Headquarters

San Francisco, California

Founded

2015

Growth & Insights
Headcount

6 month growth

0%

1 year growth

20%

2 year growth

-9%