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Full-Time

Product Marketing Manager

Enterprise

Posted on 1/25/2024

MasterClass

MasterClass

501-1,000 employees

Online classes featuring diverse subjects

Education
Entertainment
Gaming

Mid

San Francisco, CA, USA

Category
Brand & Creative Marketing
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Agile
Sales
Marketing
Requirements
  • 4-6 years of product marketing experience with a focus on enterprise or B2B or B2B2C solutions
  • Experience in smaller, agile, fast-moving atmospheres
  • Bachelor’s degree in Marketing, Business, or a related field. MBA is a plus
  • Excellent written and verbal communication skills
  • Demonstrated ability to collaborate effectively with cross-functional teams, especially Sales, Content, and Product
Responsibilities
  • Work collaboratively with product and marketing teams to create value propositions and positioning
  • Launch and drive adoption of new products and features through sales enablement, events, webinars, and lifecycle marketing
  • Help define integrated marketing strategy and creative positioning for new Enterprise class launches
  • Work cross-functionally to develop audience insights, messaging, and content for current and new products
  • Use data and insights to guide launch strategy and optimization recommendations

MasterClass, a leading educational streaming platform, offers an enriching work environment focused on continuous learning and growth. Employees benefit from exposure to a plethora of diverse subjects taught by industry experts, enhancing both personal and professional development. The company’s commitment to high-quality, cinematic content production ensures that team members are always at the cutting edge of digital storytelling and educational technology.

Company Stage

Series F

Total Funding

$459.5M

Headquarters

San Francisco, California

Founded

2015

Growth & Insights
Headcount

6 month growth

4%

1 year growth

5%

2 year growth

-14%
INACTIVE