Full-Time

Associate Product Marketing Manager

Posted on 1/10/2025

ThreeFlow

ThreeFlow

51-200 employees

Benefits placement system for insurance brokers

Enterprise Software
Fintech

Junior, Mid

No H1B Sponsorship

Remote in USA

Category
Product Marketing
Product
Requirements
  • 3+ years marketing experience at a SaaS or B2B startup
  • 1-3 years product marketing experience
  • Outstanding storyteller with effective writing and presentation skills
  • Meticulous attention to detail, with strong organization and prioritization skills; comfortable switching gears and moving between projects seamlessly
  • Cross-functional experience communicating and maintaining relationships with internal partners
  • Knowledge of employee benefits or insurance preferred
Responsibilities
  • Partner closely with the product team to plan launches of new features that drive adoption, growth, and retention
  • Develop messaging, including feature value propositions and descriptions, that helps internal teams and external partners better understand ThreeFlow’s industry-leading products and services
  • Conduct research on competitors to identify trends and opportunities for growth, engagement, and our product roadmap
  • Strategize campaigns, themes, and messages that resonate with our target audience
  • Create resources (e.g., one-pagers, user support articles, videos, webinars) and campaigns that inspire clients and prospects to drive action
  • Update buyer and user personas based on product and market activity
  • Understand and help communicate product details to the right parties; develop sales and client onboarding resources

ThreeFlow provides a Benefits Placement System (BPS) that facilitates collaboration between insurance brokers and carriers. This system streamlines the entire placement process, which includes data collection, underwriting review, client presentation, and implementation, specifically tailored for the benefits industry. The BPS offers real-time visibility into workflows, allowing brokers and carriers to work together effectively to achieve the best outcomes for their clients. Unlike other solutions, ThreeFlow's system is designed to address the complex relationships and needs of the insurance sector, including renewals and new business. The company aims to enhance decision-making in the benefits space by utilizing artificial intelligence and data insights, and it operates on a subscription model to generate revenue.

Company Stage

Series B

Total Funding

$52.8M

Headquarters

Chicago, Illinois

Founded

2015

Growth & Insights
Headcount

6 month growth

-1%

1 year growth

0%

2 year growth

0%
Simplify Jobs

Simplify's Take

What believers are saying

  • ThreeFlow raised $45 million in Series B funding to scale operations.
  • Partnerships with Beam Dental and Vision Benefits of America expand market reach.
  • Increased demand for digital transformation boosts adoption of ThreeFlow's system.

What critics are saying

  • Increased competition from other insurtech startups may erode market share.
  • Rapid technological advancements require continuous platform updates, straining resources.
  • Economic downturns could reduce spending on employee benefits, impacting revenue.

What makes ThreeFlow unique

  • ThreeFlow offers a unique Benefits Placement System for brokers and carriers.
  • The system provides real-time visibility and enhances insurer-broker collaboration.
  • ThreeFlow leverages AI and data insights to improve decision-making processes.

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Benefits

Health Insurance

401(k) Retirement Plan

Paid Vacation

Paid Parental Leave

Home Office Stipend

Professional Development Budget

INACTIVE