Senior Public Relations Manager

About the role

We are looking for a Senior Manager, Public Relations to lead global PR strategy and execution for ShipStation Global. This is a hands-on role for a seasoned communications professional who can think strategically, build and maintain strong media relationships, and drive day-to-day program execution. You will work closely with executive spokespeople, external agencies, and cross-functional teams to tell compelling stories across North America and Europe.

This role can be based out of Austin, TX or at our headquarters in Dallas, TX.

What will you be doing?

• Develop and execute global PR strategies for ShipStation Global across North America and Europe.
• Cultivate and maintain relationships with key journalists, media outlets, and influencers to secure coverage and build brand visibility.
• Draft and edit press releases, bylines, media statements, and other external communications that clearly convey key messages.
• Manage relationships with external PR agencies and own the agency budget, ensuring effective allocation, seamless execution, and clear accountability.
• Coordinate and schedule media opportunities for executive spokespeople, including interviews, press briefings, and speaking engagements.
• Develop briefing materials and spokesperson prep to support media interactions.
• Support customer and partner storytelling, including coordinating announcements and contributing to case study development.
• Monitor media coverage and industry trends to identify opportunities and flag risks, sharing timely insights with leadership.
• Track, analyze, and report on PR performance metrics, with recommendations for continuous improvement.
• Collaborate with marketing, product, legal, and executive teams to align PR with broader business goals.
• Proactively identify and pursue speaking engagements, award nominations, and other visibility opportunities.
• Support crisis communications efforts as needed, ensuring timely and effective responses.

What are we looking for?

• 5-7 years of experience in public relations, media relations, or corporate communications.
• Bachelor’s degree in Public Relations, Communications, Journalism, Marketing, or a related field — or equivalent experience.
• Proven track record of developing and executing PR strategies across multiple markets.
• Strong relationships with journalists and influencers in the retail, e-commerce, technology, or logistics space.
• Excellent writing, editing, and verbal communication skills.
• Experience managing external PR agencies and agency budgets.
• Strong project and time management skills with high attention to detail.
• Ability to work independently and collaboratively across teams.

What will make you stand out?

• Experience in a B2B SaaS, software, or logistics organization.
• Proficiency in media management tools such as Muck Rack, Roxhill, Cision, or Meltwater.
• Experience running PR campaigns across the US and continental Europe.
• Strong analytical skills with the ability to interpret PR performance data and translate it into strategy.
• Proactive, solution-oriented mindset with a track record of making things happen.

The Tech

• Google Suite
• PR monitoring and media database tools (e.g., Muck Rack, Cision, Meltwater)
• Project management tools such as Jira
• Media outreach platforms and social listening tools

What do we offer?

• 🏠 We are a hybrid company. All team members at Auctane in Austin come into the office Tuesdays, Wednesdays and Thursdays.
• 🛬Take the reins of your time off with our Flex Time Off policy – because work-life balance should always be in your hands!
• 🌅 We offer 12 paid holidays for all of our US employees!
• 💰401k employer matching program – because your future deserves a friendly boost!
• ⭐️We conduct annual merit reviews to recognize and reward your hard work and achievements.
• 🏟️ Company events, we work hard, play hard! We do our best every day, even at our regular team-building events.
• 🏢 Attractive office space in the heart of central Austin, Texas (free drinks, snacks…).
• 🍽Indulge in weekly catered lunches at our office – a delicious perk to fuel your work.
• 🏐 Health and Wellness: The well-being of our team is super important to us. Choose from different options that include medical, dental, and vision plans. 
• 🏋🏾‍♀️Fitness center in the office with Tonal Mirrors, Pelotons, free weights, etc.
• 🧠Employee Assistance Program. We offer up to 8 free mental health sessions. 
• 💪🏽We offer gym discounts to help you stay fit and healthy!
• 📚We offer education reimbursement to all employees, ensuring that you can pursue your educational goals while excelling in your career with us. Invest in your future and let us support your growth every step of the way. 
• 🔗 Employee Referral Program! We reward employees helping us find top talent!
• 💜 An inclusive, casual and upbeat work environment. The personality and opinions of each of our team members are important and valid; we aim to offer all employees a safe environment where they can be themselves and thrive.

Additional Position Duties: (The following is a list of what all employees, except those with medical accommodation, may be regularly required to do.)

• Sit for prolonged periods of time
• Utilize wrist and hands for a prolonged period of time
• Walk short distances
• Stand for short periods
• Speaking and conversing with others
• Lift up to 25lbs without assistance up to chest height

Equal Opportunity Employer/Veterans/Disabled

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