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Amazon PPC Strategy Manager
Posted on 6/23/2022
INACTIVE
Locations
Remote
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Marketing
Sales
SEO
Requirements
  • 5+ years of experience in search marketing
  • Experience working with a variety of accounts, campaign types and structures
  • Ability to be self-sufficient with data and the ability to merge multiple data sources to create a complete picture of brand performance
  • Strong sense of ways to optimize product detail pages for maximum conversion rate (images, copy, etc.)
  • Demonstrable understanding of Amazon SEO and how advertising impacts organic keyword ranking
  • The ability to work collaboratively and efficiently across a rapidly growing and evolving team
  • Strong communication skills
Responsibilities
  • Developing strategies for PPC campaigns in conjunction with day-to-day PPC Managers and cross functional partners that maximize long term contribution profit
  • Developing custom strategies for high advertising cost of sale ASINs to reduce reliance on marketing
  • Developing strategies to optimize % of sales driven through organic placements and lessen reliance on advertising as a part of total sales
  • Develop long tail keyword strategies for drive incremental revenue and improve organic rank on target keyword sets
Thrasio

201-500 employees

Next-generation consumer goods company
Company Overview
Thrasio's mission is to reimagine how the world’s most loved products become accessible to everyone.
Benefits
  • See more of the world and your family with unlimited paid time off.
  • Own a stake in Thrasio and be rewarded for your hard work.
  • Learn and grow with free access to subscription sites and educational events.
  • WFPMA (work from pretty much anywhere) or in one of our offices.
  • Collaborate with incredibly smart folks, 95% of whom say they’d recommend Thrasio as a great place to work.