Director – Graduate Recruitment Program @ UTHealth Houston

People & HR (1)

The Director of Graduate Program Recruitment will develop and execute comprehensive recruitment strategies that leverage marketing best practices to attract high-caliber students. This role combines data-driven decision-making, brand positioning, and relationship-building to ensure our graduate programs stand out in a competitive marketplace.

Develops and implements short and long-range goals, objectives, and strategies to increase student and community awareness of health profession opportunities and the pathways leading to a successful health care career; increase student and community awareness of specific opportunities at the UT Health Science Center; build and strengthen partnerships with the community and other educational institutions.
Serves as a clearing-house of information for potential students seeking information about the UT Health Science Center professional programs, and serves as a unifying entity between individuals conducting science outreach efforts in the five UT Health Science Center schools.
Oversees internal and external communications to prospective students and applicants through multiple media methods.
Serves as the official liaison between Enrollment Services and other university departments in the development and production of outreach materials and communication.
Management duties include interviewing, selecting, and training employees; setting and adjusting rates of pay and hours of work; planning and directing work; appraising productivity and efficiency; handling complaints/grievances; and disciplining when necessary.
Excellent communication, leadership, and project management skills.
Performs all other duties as assigned.

Strategic Recruitment Planning:
Design and implement multi-channel recruitment campaigns aligned with institutional goals and market trends.
Marketing Integration:
Collaborate with marketing teams to create compelling content, digital ads, and social media strategies that resonate with prospective students.
Brand Development:
Position graduate programs as premier offerings through storytelling, thought leadership, and targeted outreach.
Data & Analytics:
Use CRM systems and analytics tools to track campaign performance, optimize conversion funnels, and forecast enrollment trends.
Partnerships & Outreach:
Build relationships with corporate partners, professional associations, and alumni networks to expand recruitment pipelines.