Full-Time

Social Media Video Manager

Confirmed live in the last 24 hours

Lowe's

Lowe's

10,001+ employees

Hardware
Consumer Goods

Senior

Huntersville, NC, USA

Category
Social Media Management
Social Media Marketing
Social Media Strategy
Social Media
Required Skills
Adobe After Effects
Adobe Premiere Pro

You match the following Lowe's 's candidate preferences

Employers are more likely to interview you if you match these preferences:

Degree
Experience
Requirements
  • Bachelor’s Degree in Marketing, Advertising, Communications, or a related field.
  • 5-7 years of relevant experience in video production, social media marketing, or a related field.
  • Proven expertise in creating and optimizing video content for TikTok, Instagram Reels, YouTube Shorts, and other social-first platforms.
  • 2-3 years of people management experience managing a creative team or production studio.
  • Proficiency with video production tools, including iPhone production, CapCut, Adobe Premiere Pro, and After Effects.
  • Strong portfolio showcasing social-first video content with measurable results.
  • Deep understanding of social media algorithms and best practices for organic and paid content optimization.
  • Demonstrated ability to manage multiple projects in a fast-paced environment while maintaining attention to detail and meeting deadlines.
Responsibilities
  • Create thumb-stopping, high-performing social video content tailored for TikTok, Instagram Reels, YouTube Shorts, and other platforms, with an emphasis on hooks, retention strategies, and engagement optimization.
  • Lead and inspire cross-functional production teams, including internal producers and external agencies, to develop innovative and impactful content that meets brand and campaign objectives.
  • Direct and oversee all aspects of social video production, from ideation, scripting, and storyboarding to production, editing, and post-production using tools like CapCut, Adobe Premiere Pro, and other industry-standard software.
  • Stay ahead of social media trends, experimenting with new formats, effects, and techniques to ensure content is cutting-edge and resonates with target audiences.
  • Leverage expertise in social media algorithms to optimize video content for maximum reach and engagement, analyzing performance metrics to inform future strategies.
  • Collaborate with paid media teams to adapt organic content for ad formats and optimize creative assets for performance marketing.
  • Build and manage a robust talent pipeline, including producers, editors, contractors, and influencer partnerships, ensuring scalability and creative consistency across projects.
  • Manage project timelines and budgets, delivering high-quality content efficiently while reducing production costs through innovative processes.
  • Negotiate with production vendors, oversee SOWs, and handle business affairs, legal, and talent matters related to video production.
  • Maintain brand authenticity across all content, ensuring alignment with brand voice and visual guidelines.
  • Partner with content planners and channel managers to analyze content performance and provide actionable insights for future improvements.
  • Develop and maintain a content management system (CMS) for video assets, ensuring seamless distribution across platforms, including streaming devices and lowes.com.
Desired Qualifications
  • Master’s Degree in Marketing, Advertising, Communications, or an MBA.
  • Experience in a retail, home improvement, or contractor/trades environment is a significant plus.
  • Familiarity with influencer marketing and integrating influencer content into social media strategies.
  • Strong knowledge of agile project management methodologies (e.g., Scrum, Sprint).
  • Exceptional problem-solving, multi-tasking, and interpersonal communication skills.
  • Demonstrated self-starter with a passion for staying at the forefront of social media trends and technology.

Company Size

10,001+

Company Stage

IPO

Total Funding

$136.1M

Headquarters

Mooresville, North Carolina

Founded

1946

Simplify Jobs

Simplify's Take

What believers are saying

  • Growing trend of smart home technology integration benefits Lowe's product offerings.
  • DIY home improvement projects popularity presents expansion opportunities for Lowe's.
  • Sustainability trend allows Lowe's to expand eco-friendly product range.

What critics are saying

  • Increased competition from Home Depot's same-day delivery service.
  • Rising raw material costs, especially lumber, affect Lowe's profit margins.
  • Ongoing labor shortage challenges Lowe's staffing despite hiring efforts.

What makes Lowe's unique

  • Lowe's launched the Aging in Place Program in November 2021.
  • Lowe's offers one-hour delivery with Instacart in select markets.
  • Lowe's introduced the MVPs Pro Rewards and Partnership Program.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

Paid Vacation

Paid Sick Leave

Paid Holidays

Performance Bonus

Company News

The Star
Mar 8th, 2022
Lowe's Companies, Inc. increased headcount by 1900 on Mar 10th 22'.

The company is holding a provincial hiring fair March 10, 11 and 12 from 9 a.m. to 4 p.m. Lowe’s is looking to hire more than 1,900 workers across Ontario.

The Ultimate Retail Course
Mar 6th, 2022
Lowe's Companies, Inc. launched Aging in Place Program called, on Nov 1st 21'.

They are: Always on the cutting edge, In November 2021, Lowes launched their Aging in Place Program called ," which will offer expert services and age-friendly, universal design products, with a range of styles and budgets.

ToolGuyd
Mar 1st, 2022
Lowe's Companies, Inc. launched updates to military discount and appliance returns policies on Mar 9th 22'.

According to the reports, Lowe’s is rolling out updates to their military discount and appliance returns policies on March 9th, 2022.

RIS News
Feb 28th, 2022
Lowe's Companies, Inc. launched same-delivery of DIY products on Jan 28th 22'.

Additionally, Lowe’s recently launched same-delivery of DIY products via a partnership with Instacart.

Chain Store Age
Feb 23rd, 2022
Lowe's partners with Instacart, Inc.

Lowe’s is offering one-hour delivery with Instacart in select markets.

British Blind Sport
Feb 21st, 2022
British Blind Sport partners with Gatesheadlibraries

British Blind Sport (BBS) is partnering with Lowes and Gateshead Council to host an inclusive sports Have a Go Day.

ToolGuyd
Feb 7th, 2022
Lowe's launches MVPs Pro Rewards

The new program is introduced in press materials as “Lowe’s MVPs Pro Rewards and Partnership Program.”

WSLS
Feb 7th, 2022
Lowe's increases headcount by 70

A Lowe’s distribution center is set to bring 70 new jobs to Roanoke County.

Home Accents Today
Feb 4th, 2022
Lowe's launches Origin21

MOORESVILLE, N.C. – Lowes has launched its first modern style exclusive brand, called Origin21,which includes items ranging from throw pillows, rugs and patio furniture to light fixtures and faux plants.

Bizjournals
Feb 3rd, 2022
Lowe's invests into assets : 100-acre property in 67 Morgan Road in Bessemer

Clayco developed the 1.2-million-square-foot distribution center for Lowe's Corp. after purchasing the nearly 100-acre property, located at 67 Morgan Road in Bessemer, from U.S. Steel Corp.

Fortune
Nov 20th, 2020
How Lowe’s and Home Depot plan to keep growing even after the COVID home improvement boom

A broader product assortment and an old housing stock should life Home Depot and Lowe's for years.

PYMNTS
Oct 20th, 2020
Lowe’s Companies Plans 'Season Of Savings'

Lowe's Companies Inc. plans to hold a "Season of Savings" starting on Oct. 22.

FreightWaves
Oct 12th, 2020
As e-commerce soars, logistics real estate in Texas is hot

Increased e-commerce sales are driving the need for additional industrial warehouse space for retailers and shipping companies.

MobileSyrup
Sep 24th, 2020
Google Nest Audio, Chromecast with Google TV devices leak online

In true Google fashion, a variety of product leaks have cropped up ahead of the company’s September 30th ‘Launch Night In’ event. First, a series of Pixel 5 and 4a 5G leaks detailed just about everything there is to know about the new Made by Google phones and a new leak revealed a green colour for the Pixel 5 alongside other upcoming Google products, the ‘Nest Audio’ and ‘Chromecast with Google TV.’

PYMNTS
Sep 14th, 2020
Lowe’s Builds New Image At New York Fashion Week

At New York Fashion Week, even the sponsorships are new, including home improvement retailer Lowe's.

PYMNTS
Aug 23rd, 2020
Companies Push Back Office Reopenings

Employers that had planned to reopen their offices after Labor Day to coincide with what was expected to be a receding coronavirus are having second thoughts.

WRAL TechWire
Aug 20th, 2020
Lowe’s to offer tool rentals, will utilize online tech, in-store kiosks

MOORESVILLE — Lowe’s, the home improvement retailer, announced on Wednesday the start of a multi-year national rollout of tool rental departments.

Fortune
Aug 19th, 2020
How Lowe’s CEO is overhauling its e-commerce to capitalize on the home projects boom

Online sales rose 135% in the quarter as the home improvement chain improved its website.

PYMNTS
Aug 19th, 2020
Lowe’s Reports 135 Pct eCommerce Sales Spike

Lowe's Companies, Inc. reported on Wednesday (Aug. 19) that its eCommerce sales have rocketed 135 percent.

PYMNTS
Aug 13th, 2020
Lowe’s To Open Four Online Shopping Fulfillment Hubs

Lowe's Companies, Inc. said it intends to open four online fulfillment centers, seven bulk distribution hubs and 50 cross dock delivery terminals.