Full-Time
Product Marketing Manager
Updated on 4/26/2024
Decentralized crypto trading protocol on Ethereum
Senior
New York, NY, USA
- 5+ years of Product Marketing experience working with technical B2C products, ideally in fintech and/or web3
- Obsessed with crypto, DeFi, and Web3 as transformative opportunities, with personal or professional experience using a self-custody wallet, engaging with dApps, NFTs, or participating in DAOs
- Ability to lead through influence, develop strong relationships with technical teams, and drive alignment across teams
- Incredibly clear written communication and desire to document everything
- Very organized, able to stay on top of several moving projects at once
- Develop and implement go-to-market strategy for new strategic releases
- Define the target audience, positioning, messaging, and channel strategy rooted in clear objectives and insights
- Carry out multiple aspects of the product marketing lifecycle: targeted outreach and segmentation strategy, education and engagement campaigns, and ecosystem partnerships
- Develop insights-driven campaigns that speak to customers and elevate the brand
- Ensure consistent communication of unique value propositions across all channels and campaigns
- Develop a deep understanding of the Uniswap community and competitive landscape
- Own the creation and maintenance of Uniswap personas and monitoring and socializing the competitive landscape
- Leverage quantitative and qualitative data to measure and report against the performance of product marketing initiatives
- Work as a flexible member of a small marketing team, leaning into new and different projects, audience segments, and areas as needed
Uniswap Labs operates a highly influential decentralized crypto trading protocol on Ethereum, which supports swapping, earning, and integrates with over 300 DeFi applications. With a strong emphasis on community governance by UNI token holders and delegates, it offers a dynamic and inclusive working environment. Additionally, the company empowers developers with robust tools and documentation, fostering an innovative culture in the fintech sector.
Company Stage
Series B
Total Funding
$177.9M
Headquarters
New York, New York
Founded
2018
6 month growth
↑ 0%1 year growth
↑ 12%2 year growth
↑ 84%Benefits
Unlimited and encouraged time off
100% company-paid medical, dental, & vision for you and your dependents
401(k) participation
Daily lunches at NY HQ
For remote employees: up to $2,000 USD home office setup stipend