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Full-Time

Addressable Account Manager

Confirmed live in the last 24 hours

Mediabrands

Mediabrands

10,001+ employees

Global media and marketing solutions provider

Data & Analytics
Consumer Goods
Entertainment

Junior, Mid

London, UK

Category
Customer Success Management
Sales & Account Management
Required Skills
Data Analysis
Requirements
  • Experience in digital media account management with blue chip advertising clients with a leading online advertising agency, network, advertising exchange or optimization firm
  • Excellent verbal and written communication skills, ideally comfortable in a consultative, client-facing environment
  • Excellent quantitative and analytical skills with the ability to draw conclusions based on data
  • Fundamental knowledge of ad targeting methodologies
  • Good understanding of ad networks, ad exchanges, DSPs and/or auction marketplaces
  • Experience with statistics and related analysis methodologies
  • Ability to investigate, analyze & solve problems, and clearly communicate results
  • MS Office fluency, including Excel pivot tables & chart making
  • Desire to work in an entrepreneurial atmosphere and be a self-starter
  • Eagerness to get hands-on to figure out how things work
  • Handle multiple projects in a fast-paced environment with the ability to learn and apply new concepts and tools quickly
  • Ability to work collaboratively as part of a cross-functional team
Responsibilities
  • Operate as key client (internal and external) point of contact for day-to day client service: client account management, conduit between client and operations & finance, selling of services, tactical campaign design, analysis, reporting and related campaign duties
  • Combine media market & technical knowledge, data analysis and client feedback to configure, operate and optimize complex campaigns to meet client objectives
  • Become an expert in the use and best practices for multiple Demand Side Platforms, offering insights on how to improve campaign effectiveness through deep use of each platforms functionality, although in-console campaign management is not a part of this role
  • Develop in-depth knowledge of the digital media industry and media market dynamics
  • Develop relationship with campaign engineering team
  • Consult with clients and agency planning teams regarding development and alignment of campaign parameters to sell in and develop Kinesso services
  • Deliver insight into delivery and performance implications of campaign constraints
  • Design media and audience strategies and tactics to maximize economic outcomes within campaign limits
  • Ensure ops team are managing all tactical media plan requirements and are correctly implemented in DSP consoles
  • Assist in delivery of reports to track, measure, and analyze all campaign activities and drive resolution of delivery and performance issues
  • Liaise with clients and agency teams on campaign performance and reporting

Mediabrands focuses on providing media and marketing solutions that help clients grow their businesses. The company uses data analysis and technology to create effective advertising strategies tailored to the needs of various clients, from large corporations to local businesses. Their services include planning and buying media space, optimizing campaigns, and creating engaging content for distribution. What sets Mediabrands apart from its competitors is its emphasis on data-driven decision-making and a commitment to inclusivity within its workforce. The goal of Mediabrands is to maximize the return on investment for its clients while adapting to the changing media landscape.

Company Stage

N/A

Total Funding

N/A

Headquarters

New York City, New York

Founded

2007

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Simplify's Take

What believers are saying

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What critics are saying

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What makes Mediabrands unique

  • Mediabrands' lack of a provided company description makes it challenging to identify specific differentiators without additional context.

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