Senior Director; Growth Marketing

At Amperity, our AI-powered Customer Data Cloud empowers organizations to delight their customers and create differentiated experiences. Our multi-patented technology helps over 400 leading global brands like Alaska Airlines and DICK'S Sporting Goods drive revenue growth and meaningful customer experiences. We help users unlock the value of all of their customer data with simplicity and speed. Our team thrives on curiosity, collaboration, and transparency, fostering a culture where everyone can contribute and grow. We're looking for talented individuals from diverse backgrounds to help us eliminate data bottlenecks and accelerate business impact for the world's most innovative companies. With offices in Seattle, New York City, London, and Melbourne, you'll be part of a fast-growing team solving critical challenges at the intersection of AI, data, and customer experience. Ready to make an impact? Let's talk.

The Role

You'll lead a talented team of growth marketers across ABM, customer lifecycle, paid media, and web development. Your mission is to partner closely with Sales leadership to build pipeline and accelerate revenue through account based programs targeting the world's largest brands. Reporting directly to the SVP of Marketing, you'll serve as the connective tissue across marketing teams, creating integrated, measurable programs that move the needle.

Interesting Problems

• Develop a comprehensive growth marketing strategy to increase customer acquisition, retention, and revenue growth across all markets, with a focus on enterprise clients.
• Build our ABM program, using data-driven insights to target high-value accounts and engage with important decision-makers.
• Lead paid media programs, including search, social, and display advertising, to produce qualified leads and support pipeline growth.
• Oversee lifecycle marketing efforts, developing personalized campaigns to nurture leads, grow customer engagement, and increase lifetime value.
• Manage web development projects to increase organic traffic, improve user experience, and increase conversion rates.
• Collaborate with field marketing and partner marketing teams to create integrated marketing programs that align with our goals.
• Analyze campaign performance, using data analytics to increase strategies and demonstrate Return on investment.
• Lead a team of growth marketing specialists, promoting a culture of innovation and continuous improvement.
• Manage marketing budgets, ensuring efficient allocation of resources across multiple channels and programs.
• Partner with sales, product, and customer success teams to align marketing efforts with company-wide goals and increase revenue.

About You

• 12+ years multi-channel marketing experience. Experience accomplishing and optimizing B2B demand generation and ABM marketing programs.
• 7+ years managing a team with a track record for motivating and coaching a team.
• Experience creating unparalleled brand experiences and a track record for creating high quality programs.
• Strategic marketer who is inquisitive and proactive with ideas and progress.
• You believe in what we're doing and won't stop at anything to achieve your goals.
• You engage with and value partnering with important teams including: sales, business development, client services, and the marketing organization to support our customer and promote the business forward.
• Experience with marketing automation programs and CRM software (Marketo, Salesforce, Bizable, Tableau, 6Sense).
• You excel at digging into the data to understand patterns and trends.
• BS/BA in marketing or similar or equivalent experience.

Location

Seattle, WA or New York, NY

We have a hybrid work model for employees based in Seattle, WA, and New York, NY, with three days in the office days each week, providing a mix of in-person collaboration and remote flexibility

Compensation

Base Salary:  $190,000 - $250,000. Within our pay range, individual salaries are determined by a variety of factors including, but not limited to: business considerations, local market conditions, internal equity, as well as candidate qualifications such as skills, experience, and education/training. 

Cash Incentives: Cash incentives are also available.

Stock Options:  The opportunity for ownership is an exciting part of Amperity’s total compensation package. Every employee at Amperity receives a new-hire equity grant, commensurate with the scope of their position.

Benefits

We offer all the benefits you'd expect from a great place to work: 100% employee healthcare coverage, transportation subsidies, a comfortable work environment with plenty of snacks, and other employee experience perks like events and activities, both in-person and remote. We also offer self-managed PTO and the flexibility to do your best work in the way that works for you. We provide an inclusive environment where you'll be challenged to find and unlock your full potential, surrounded by a team of world-class people driving for excellence. For more details on our benefits, please see our US Benefits & Perks Guide.

Amperity is proud to be an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, sex (including pregnancy, childbirth, and reproductive health choices), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as someone with a disability, political views or activity, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state, and local law.