Full-Time

Marketing Operations – Senior Analyst

Confirmed live in the last 24 hours

CVS Pharmacy

CVS Pharmacy

10,001+ employees

Retail pharmacy and healthcare services provider

Healthcare

Compensation Overview

$50.2k - $122.4kAnnually

+ Bonus + Commission + Short-term Incentive Program

Senior

Company Historically Provides H1B Sponsorship

New York, NY, USA

Requires on-site presence in New York City approximately 3 days a week.

Category
General Marketing
Growth & Marketing
Required Skills
Data Analysis
Requirements
  • 3+ years in a marketing operations role in a large corporation (ideally working with some combination of email, direct mail, SMS, IVR/phone, paid media, web).
  • 2+ years of project management experience, with desire to stretch into a marketing environment or 1+ years of general marketing strategy/operations experience or consulting experience.
Responsibilities
  • Support two separate enterprise programs each with their own processes and requirements.
  • Partner with different operations managers and product teams to build project plans and coordinate between on timelines, budgets, and requirements.
  • Traffic campaigns through approvals and legal / regulatory reviews through different processes for different business units.
  • Manage vendor interactions for direct mail, phone calls, and innovation tech partnerships.
  • Execute Quality Assurance / User Acceptance Testing for campaigns, in partnership with a Salesforce Marketing Cloud Architect and data partners.
  • Conduct ongoing monitoring for active campaigns, maintaining deliverability reports and escalating to leadership as needed.
  • Support general project management and co-develop key artifacts and processes internally to ensure the Pod is a “well-oiled machine.”
  • Manage Pod finances and other reporting / dashboards.

CVS Health operates a large network of retail pharmacies and walk-in medical clinics across the United States, providing a variety of health-related products and services. Their offerings include prescription medications, over-the-counter health products, beauty items, and general merchandise. CVS Health also functions as a pharmacy benefits manager, serving over 75 million plan members, and has a senior pharmacy care business that assists more than one million patients each year. This integrated approach allows CVS Health to deliver affordable health management solutions, improving access to quality care and health outcomes while aiming to reduce overall healthcare costs. Unlike many competitors, CVS Health combines retail pharmacy services with clinical care and pharmacy benefits management, positioning itself as a significant player in the healthcare sector with a commitment to enhancing people's health.

Company Stage

N/A

Total Funding

N/A

Headquarters

Woonsocket, Rhode Island

Founded

N/A

Growth & Insights
Headcount

6 month growth

0%

1 year growth

0%

2 year growth

0%
Simplify Jobs

Simplify's Take

What believers are saying

  • The availability of updated flu and COVID-19 vaccines at CVS Pharmacy and MinuteClinic locations nationwide positions the company as a key player in public health initiatives.
  • The Health Zones funding and collaboration with local organizations in Fresno highlight CVS Pharmacy's role in improving community health outcomes.
  • The introduction of a new store brand for snacks, beverages, and groceries could attract a broader customer base and increase in-store sales.

What critics are saying

  • The competitive landscape in the retail pharmacy sector is intense, with major players like Walgreens and Rite Aid posing significant challenges.
  • The expansion into grocery and snack products may dilute CVS Pharmacy's brand identity as a healthcare provider.

What makes CVS Pharmacy unique

  • CVS Pharmacy's integration of digital tools for scheduling vaccinations and accepting walk-ins offers a seamless and convenient experience for customers, setting it apart from competitors.
  • The company's Health Zones initiative, which focuses on community health and access to healthy food, demonstrates a commitment to social responsibility that goes beyond traditional pharmacy services.
  • CVS Pharmacy's recent launch of a new store brand for snacks, beverages, and groceries diversifies its product offerings, making it a one-stop shop for consumers.

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