Full-Time

Group Director

Client Operations

IPG Mediabrands

IPG Mediabrands

10,001+ employees

Global media planning, buying, analytics

Compensation Overview

$180k - $200k/yr

New York, NY, USA

In Person

Category
Business & Strategy (1)
Required Skills
Prisma
Forecasting
Asana
Requirements
  • Bachelor’s degree with 15 years of progressive media experience in operations; planning or buying experience a plus
  • Proven experience managing large, complex client accounts, with a strong preference for healthcare/pharmaceutical industry experience
  • Exceptional leadership, initiative, and strategic partnership skills
  • Demonstrated ability to define roles, lead high-performing cross-functional Agency Operations teams
  • Proven success leveraging tools and automation for operational deliverables
  • In-depth understanding of media workflows, including the full media dollar lifecycle and campaign planning processes
  • Experience customizing and optimizing tools for media planning/investment data (e.g., Taxonomy, Mediatools/Lumina, Mediaocean/Prisma)
  • Strong attention to detail, organizational skills, and a highly structured analytical mindset
  • Comfortable managing multiple complex projects in a fast-paced environment
  • Strong written and verbal communication skills, articulating challenges and solutions to all levels and clients
  • Ability to simplify complex issues, determine effective paths forward, and champion change
Responsibilities
  • Build and optimize workflows for accurate planning & investment data for Merck, ensuring compliance
  • Oversee the full budget lifecycle (management, QA, invoicing, reporting), ensuring financial stewardship
  • Manage Merck client-facing planning processes (e.g., MediaTools, Mediaocean)
  • Champion automation to enhance accuracy and reduce manual effort
  • Lead creation of non-campaign Merck client reports (flowcharts, forecasts, budget summaries, LDA)
  • Evaluate, implement, and customize operational tools (Mediatools, Mediaocean/Prisma, Asana, Taxonomy) for Merck, driving efficiency and data hygiene
  • Develop strong relationships with key Merck stakeholders (Finance, Procurement, Media, Digital Marketing)
  • Strategic Process Design & Optimization: Lead the strategic design, implementation, and continuous optimization of highly effective, scalable cross-functional processes, including bespoke Merck-specific Media Planning Playbooks and tool-supported workflows
  • E2E Process Governance & Rollout: Drive the establishment and rollout of new end-to-end processes, providing high-level stewardship for seamless implementation, robust governance, and widespread adoption across all stakeholders
  • Operational Orchestration & Cross-Functional Alignment: Oversee strategic coordination of daily process operations, ensuring consistent workflow adherence and timely execution. Orchestrate clear communication and seamless collaboration across media, creative, account, and Merck client stakeholders
  • Performance Optimization & Continuous Improvement: Strategically manage and optimize campaign and operational workflows (calendars, timelines). Direct training strategies, oversee adoption, and establish frameworks for tracking effectiveness, gathering feedback, and driving data-informed improvements
  • Leadership & Best Practice Advocacy: Provide senior leadership and mentorship, proactively removing systemic roadblocks, fostering a culture of excellence, and championing best practices and knowledge sharing within the Merck account
  • Strategic Project Management: Provide senior oversight and direction for ad hoc project execution, ensuring strategic alignment and efficient delivery
  • Lead execution of best practices and operational deliverables for the Merck account
  • Serve as the primary day-to-day operational contact for Merck clients (procurement, finance, tools)
  • Lead centralized account governance, developing Merck-specific playbooks, calendars, and compliance training, adhering to healthcare standards
  • Partner with Client Business Leads (CAM) and Finance on scope, staffing, and strategic resource management
  • Lead monthly labor tracking and burn reporting
  • Support audit readiness and accountability, ensuring transparency and adherence to industry standards and Merck policies
  • Partner with CAM to drive strategic resource deployment across deliverables
  • Steward best practices, playbooks, and toolkits adapted to the pharmaceutical industry
Desired Qualifications
  • Healthcare industry acumen with significant experience navigating operational, regulatory, and compliance demands of the healthcare/pharmaceutical sector
  • Track record of leveraging operational tools and automation to enhance efficiency and accuracy (e.g., MediaTools, Asana)

What IPG Mediabrands does: It provides global media and marketing solutions, offering services such as media planning and buying, creative development, data analytics, and performance measurement for a wide range of clients across industries. How its products work: By using data analytics, market research, and technology to build tailored media strategies that reach target audiences across TV, digital platforms, social media, and print. Revenue comes from fixed fees, commissions, and performance-based incentives, aligning the agency’s compensation with client results. How it differs from competitors: It combines a global reach with a data-driven, technology-enabled approach and a client-centric model, delivering integrated services from planning, buying, and creative to analytics and performance reporting. What its goal is: To help clients maximize return on investment and achieve business objectives through effective media and marketing campaigns, fostering long-term partnerships.

Company Size

10,001+

Company Stage

N/A

Total Funding

N/A

Headquarters

London, United Kingdom

Founded

2007

Simplify Jobs

Simplify's Take

What believers are saying

  • Beta-tested Unified Retail Media with CPG, Gaming, OTC clients.
  • Launched Mediabrands Health unit for specialized health marketing.
  • Partnered with Zefr to enhance Media for Good misinformation avoidance.

What critics are saying

  • Omnicom Omni platform erodes Kinesso data edge in 12-24 months.
  • WPP GroupM steals CPG clients via AI media buying in 6-12 months.
  • FTC consent order bans IPG agencywide brand safety decisions.

What makes IPG Mediabrands unique

  • Launched Unified Retail Media Solution in July 2023 for cross-network optimization.
  • Rebooted Kinesso unit consolidates data and technology innovation.
  • Partnered with Adverity to augment Acxiom data for audience planning.

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Benefits

Health Insurance

Dental Insurance

Life Insurance

Disability Insurance

401(k) Company Match

401(k) Retirement Plan

Paid Vacation

Paid Sick Leave

Paid Holidays

Unlimited Paid Time Off

Flexible Work Hours

Remote Work Options

Employee Stock Purchase Plan

Group Personal Pension Plan

Generous Parental Leave & Pay

Employee Assistance Programme

Wellbeing Programme

Free Eye Tests

Company News

Yahoo Finance
Jul 18th, 2023
Ipg Mediabrands Launches Unified Retail Media Solution

Dedicated Business Unit Unveils World’s Most Expansive Retail Media Network Platform to Address Brand Needs for Advertising in Retail MediaNEW YORK, July 18, 2023--(BUSINESS WIRE)--IPG Mediabrands, the media holding company within the Interpublic Group of Companies (NYSE: IPG) today announced the launch of its Unified Retail Media Solution, a dedicated business unit that will enable brands to intelligently manage their investment performance seamlessly across all Retail Media Networks, one of the fastest growing advertising channels.According to the Association of National Advertisers1 2023 study 82% of CMOs find a lack of standardization across [Retail Media] platforms "a challenge" or "a big challenge." The second most significant challenge, reported by 68% of respondents, was the walled garden approach used by Retailers.To help brands navigate this popular retail advertising medium, IPG Mediabrands Unified Retail Media Solution will bring openness and trust to the typically closed world of Retail Media at a time when brand spend in the space is growing rapidly. It is powered by a unique tech platform that operates against four key principles: Unified Audience, Unified Measurement, Unified Optimization and Unified Intelligence, giving brands a clear and holistic view of their performance. Specifically, the platform can decipher which Retailers are performing best and will automate cross-retailer activation and optimization, moving media spend between retailers to maximize sales and profitability. Brands will have the option to augment their existing audience data via Acxiom data sets and the platform will automatically aggregate this cross-network data using IPG's proprietary AI-powered tools to enable planning, insights, activation, and optimization.Led by Glen Conybeare, Executive Lead, and with 500+ multi-disciplinary team members in support, the Unified Retail Media Solution has been beta tested by IPG Mediabrands clients in the CPG, Gaming and OTC sectors, and already has hundreds of bespoke audiences built out with a roadmap to hit over 10,000 by year-end.Story continues"Brands activating in Retail Media face the challenge of navigating through multiple closed garden networks, each with their own data approach, metrics and ROI methods. This complexity is amplified for brands that also sell their products through these retailers. Therefore, it is crucial for brands seeking to maximize their investment to leverage data and insight across networks with an ability to make intelligent decisions in real time about what’s working and not," said Eileen Kiernan, Global CEO, IPG Mediabrands."With this solution from IPG Mediabrands, clients can make optimal decisions both within and across Retail Media Networks based on facts, not hunches

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