Full-Time

Technical Product Marketing Manager

Ecosystems

Confirmed live in the last 24 hours

Sentry

Sentry

201-500 employees

Full-stack application monitoring and observability

Consumer Software
Enterprise Software

Compensation Overview

$140k - $200kAnnually

Expert

Toronto, ON, Canada

Category
Web Development
Software Engineering

You match the following Sentry's candidate preferences

Employers are more likely to interview you if you match these preferences:

Degree
Experience
Requirements
  • 10 years B2B product/marketing experience. Developer relations or community experience is a plus
  • Experience working closely with a software development process and/or familiarity for developer teams. Bonus points for being a developer in a past life
  • Ability to prioritize competing opportunities and balance customer needs versus business priorities
  • Have a proven track record of developing and executing multi-channel campaigns that deliver against business objectives
  • Stellar written and verbal communication skills
  • A pinch of snark, sass, and humor. 2 cups of flexibility. A heaping serving of ambition wrapped in fondant of humility
Responsibilities
  • Craft and execute a creative product marketing strategy and shape the go-to-market motion for both.
  • From ecosystem partnerships to sales enablement, you’ll especially nerd out on our measurement-focused product areas and drive acquisition, adoption and activation strategies.
  • Drive revenue by understanding *why*. As the owner of the core product’s success, you’re able to influence product strategy with market insights to drive the business forward.
  • Be the voice of the customer. Understand the needs, pains, and dreams of new developers signing up for Sentry. And drive home how we differentiate from the competition to ensure their success with Sentry from sign up to sending their first event.
  • Get the word out. Plan and coordinate product launches across multiple channels with the primary goal of growing awareness and engagement.
  • Craft concise, benefits-driven messaging. Develop elegant value propositions for both developers and self-serve customers that don’t sound like everyone else. Being technically accurate, thinking through your audiences, being consistent, and validating through experimentation are key.
  • Write the rest of the story. Consider a launch Chapter 1. Continue the narrative and create new interest in Sentry by building and executing on value-based campaigns.
  • Creatively drive the funnel. Thoughtfully identify gaps in content and ways to keep demand metrics growing -- from awareness to expansion for the core product.
Desired Qualifications
  • Developer relations or community experience is a plus
  • Bonus points for being a developer in a past life

Sentry offers full-stack application monitoring and observability, providing deep context, session replay, and distributed tracing to identify errors and performance bottlenecks across frontend and backend technologies, supporting JavaScript, Python, PHP, and more.

Company Size

201-500

Company Stage

Series E

Total Funding

$210.6M

Headquarters

San Francisco, California

Founded

2011

Simplify Jobs

Simplify's Take

What believers are saying

  • Integration with AI tools like Devnaut boosts Sentry's codebase visibility and productivity.
  • Sentry's focus on mobile performance monitoring aligns with growing demand in mobile solutions.
  • Winning the 2023 Digital Innovator Award highlights Sentry's leadership in digital transformation.

What critics are saying

  • Competition from AI-powered tools like Devnaut may impact Sentry's market share.
  • The Functional Source License might deter developers preferring permissive open-source licenses.
  • Expanded integrations in Google's Gemini 2.0 could increase competition in error tracking.

What makes Sentry unique

  • Sentry offers real-time error tracking across the entire software stack.
  • The Functional Source License protects Sentry's commercial interests while supporting open-source collaboration.
  • Sentry's integration with Google's Gemini 2.0 enhances its visibility among developers.

Help us improve and share your feedback! Did you find this helpful?

Benefits

Competitive Compensation + Equity

401(k) Plan

Medical, Dental, Vision Insurance

Commuter Stipend

Professional Development Stipend

Health & Wellness Benefits

Charitable Matching Program

Flexible PTO

Paid Parental Leave

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

-1%

2 year growth

0%
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